/* =====================================================================
   Страницы программы Search Presence (27.09.2026):
   search-presence-audit · best-of-lists · b2b-directories · youtube-search.
   Свои блоки с префиксом pz-. Общее с сайтом: первый экран, заголовки,
   FAQ, форма, липкая кнопка (css/search-presence.css).
   Брейкпоинты как у сайта: 1040 / 900 / 620.
   ===================================================================== */
body{margin:0;background:#fff8f1}
/* Компактные секции: владелец просил без высоких блоков (как .sp-compact на главной) */
.pz-page .sp-section{padding:72px 0}
.pz-page{--pz-ink:#0f172a;--pz-muted:#64748b;--pz-line:#efe4d8;--pz-night:#07101f;--pz-panel:#0d1627;--pz-panel2:#131f35;--pz-edge:rgba(148,163,184,.16);--pz-or:#f97316;--pz-or2:#fb923c;--pz-green:#34d399;--pz-red:#f87171;--pz-blue:#60a5fa}

/* Заголовок секции: слева заголовок, справа пояснение */
.pz-head{display:grid;grid-template-columns:minmax(0,1.1fr) minmax(280px,.9fr);gap:56px;align-items:end;margin-bottom:32px}
.pz-head h2{margin:0;font-size:clamp(30px,3.6vw,44px);font-weight:720;line-height:1.06;letter-spacing:-.045em;color:var(--pz-ink)}
.pz-head p{margin:0;color:var(--pz-muted);font-size:16px;line-height:1.7}
.pz-tag{display:inline-flex;align-items:center;gap:8px;padding:6px 12px;border-radius:999px;background:#fff1e4;color:#c2410c;font-size:11px;font-weight:850;letter-spacing:.1em;text-transform:uppercase}
.pz-link{display:inline-flex;align-items:center;gap:8px;margin-top:auto;color:#c2410c;font-size:14px;font-weight:800;text-decoration:none;border-bottom:2px solid #fdba74;padding-bottom:2px;align-self:flex-start}
.pz-link:hover{border-color:var(--pz-or)}
.pz-note{max-width:780px;margin:26px 0 0;padding-left:18px;border-left:2px solid rgba(249,115,22,.55);color:var(--pz-muted);font-size:15px;line-height:1.65}
.pz-src{margin:18px 0 0;color:#7c8aa0;font-size:12px;line-height:1.6}

/* Тёмные секции */
.pz-dark{position:relative;isolation:isolate;overflow:hidden;background:var(--pz-night);color:#f8fafc}
.pz-dark:before{content:"";position:absolute;inset:0;z-index:-1;pointer-events:none;background:radial-gradient(circle at 12% 8%,rgba(249,115,22,.13),transparent 32%),radial-gradient(circle at 92% 82%,rgba(96,165,250,.1),transparent 36%),linear-gradient(rgba(148,163,184,.03) 1px,transparent 1px),linear-gradient(90deg,rgba(148,163,184,.03) 1px,transparent 1px);background-size:auto,auto,48px 48px,48px 48px}
.pz-dark .sp-eyebrow{color:#fb923c}
.pz-dark .pz-head h2{color:#f8fafc}
.pz-dark .pz-head p{color:#aeb9c8}
.pz-dark .pz-tag{background:rgba(249,115,22,.14);color:#fdba74}

/* Цифры исследования */
.pz-stats{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:14px;margin-top:22px}
.pz-stats div{display:flex;align-items:center;gap:18px;padding:20px 22px;border:1px solid var(--pz-edge);border-radius:20px;background:rgba(255,255,255,.04)}
.pz-stats strong{flex:none;color:var(--pz-or2);font-size:clamp(30px,3.4vw,42px);font-weight:800;letter-spacing:-.04em;line-height:1}
.pz-stats span{color:#cbd5e1;font-size:14px;line-height:1.55}

/* Анимация появления (класс ставит скрипт, без JS всё видно сразу) */
@media(prefers-reduced-motion:no-preference){
  .pz-anim{opacity:0;transform:translateY(18px);transition:opacity .6s ease,transform .6s cubic-bezier(.22,.68,.32,1)}
  .pz-anim.is-in{opacity:1;transform:none}
  .pz-map.pz-anim .pz-cell i{transform:scale(0);transition:transform .35s cubic-bezier(.3,1.6,.5,1)}
  .pz-map.pz-anim.is-in .pz-cell i{transform:scale(1)}
  .pz-map.is-in .pz-map__row:nth-child(2) .pz-cell i{transition-delay:.1s}
  .pz-map.is-in .pz-map__row:nth-child(3) .pz-cell i{transition-delay:.2s}
  .pz-map.is-in .pz-map__row:nth-child(4) .pz-cell i{transition-delay:.3s}
  .pz-map.is-in .pz-map__row:nth-child(5) .pz-cell i{transition-delay:.4s}
  .pz-map.is-in .pz-map__row:nth-child(6) .pz-cell i{transition-delay:.5s}
  .pz-map.is-in .pz-map__row:nth-child(7) .pz-cell i{transition-delay:.6s}
}

/* ============ AUDIT: карта «запросы x поверхности» ============ */
.pz-map{border:1px solid var(--pz-edge);border-radius:24px;background:rgba(13,22,39,.8);overflow:hidden}
.pz-map__row{display:grid;grid-template-columns:minmax(220px,1.6fr) repeat(6,minmax(0,1fr));align-items:stretch;border-top:1px solid rgba(148,163,184,.1)}
.pz-map__row:first-child{border-top:0}
.pz-map__row--head span{padding:14px 10px;color:#94a3b8;font-size:11px;font-weight:800;letter-spacing:.08em;text-transform:uppercase;text-align:center}
.pz-map__row--head span:first-child{text-align:left;padding-left:22px}
.pz-map__q{display:flex;flex-direction:column;gap:3px;padding:11px 22px;color:#e2e8f0;font-size:15px;font-weight:650;line-height:1.35}
.pz-map__q small{color:#fb923c;font-size:10px;font-weight:850;letter-spacing:.1em;text-transform:uppercase}
.pz-cell{display:grid;place-items:center;padding:10px;border-left:1px solid rgba(148,163,184,.08)}
.pz-cell i{display:block;width:26px;height:26px;border-radius:8px}
.pz-cell em{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0)}
.pz-cell.is-you i,.pz-legend .is-you i{background:var(--pz-green);box-shadow:0 0 0 5px rgba(52,211,153,.14)}
.pz-cell.is-comp i,.pz-legend .is-comp i{background:var(--pz-red);box-shadow:0 0 0 5px rgba(248,113,113,.14)}
.pz-cell.is-none i,.pz-legend .is-none i{background:transparent;border:2px dashed rgba(148,163,184,.45)}
.pz-legend{display:flex;flex-wrap:wrap;align-items:center;gap:10px 22px;margin-top:18px;color:#cbd5e1;font-size:14px}
.pz-legend span{display:inline-flex;align-items:center;gap:10px}
.pz-legend i{display:inline-block;width:16px;height:16px;border-radius:5px}
.pz-legend small{flex-basis:100%;color:#7c8aa0;font-size:12px}

/* Что внутри отчёта */
.pz-report{display:grid;grid-template-columns:minmax(0,1.35fr) minmax(0,.9fr);gap:18px;align-items:start}
.pz-report__list{display:grid;gap:12px;margin:0;padding:0;list-style:none}
.pz-report__list li{display:grid;grid-template-columns:52px minmax(0,1fr);gap:18px;padding:18px 22px;border:1px solid var(--pz-line);border-radius:22px;background:var(--pz-card,#fff)}
.pz-report__num{display:grid;place-items:center;width:52px;height:52px;border-radius:16px;background:#0f172a;color:#fdba74;font-size:18px;font-weight:850}
.pz-report__list h3{margin:4px 0 0;color:var(--pz-ink);font-size:19px;font-weight:760;letter-spacing:-.02em}
.pz-report__list p{margin:8px 0 0;color:var(--pz-muted);font-size:15px;line-height:1.6}
.pz-report__first{position:sticky;top:110px;padding:28px;border-radius:26px;background:#0f172a;color:#f8fafc;box-shadow:0 40px 80px -48px rgba(15,23,42,.7)}
.pz-report__first .pz-tag{background:rgba(249,115,22,.16);color:#fdba74}
.pz-report__first h3{margin:16px 0 0;font-size:24px;font-weight:760;letter-spacing:-.03em;line-height:1.2}
.pz-report__first ul{display:grid;gap:10px;margin:18px 0 0;padding:0;list-style:none}
.pz-report__first li{position:relative;padding-left:26px;color:#cbd5e1;font-size:15px;line-height:1.5}
.pz-report__first li:before{content:"";position:absolute;left:0;top:7px;width:12px;height:12px;border-radius:4px;background:var(--pz-or)}
.pz-report__first p{margin:18px 0 0;padding-top:16px;border-top:1px solid rgba(148,163,184,.16);color:#94a3b8;font-size:14px;line-height:1.6}

/* Рамки аудита */
.pz-scope{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:14px}
.pz-scope__item{padding:22px 22px;border:1px solid var(--pz-line);border-radius:22px;background:var(--pz-card,#fff8f1)}
.pz-scope__item strong{display:block;color:var(--pz-or);font-size:clamp(40px,4.4vw,56px);font-weight:820;letter-spacing:-.05em;line-height:1}
.pz-scope__item b{display:block;margin-top:10px;color:var(--pz-ink);font-size:17px;font-weight:780}
.pz-scope__item p{margin:8px 0 0;color:var(--pz-muted);font-size:14px;line-height:1.55}

/* Цена и зачёт */
.pz-price{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:18px;align-items:stretch}
.pz-price__card{display:flex;flex-direction:column;gap:18px;padding:32px;border:1px solid rgba(251,146,60,.45);border-radius:28px;background:linear-gradient(145deg,rgba(249,115,22,.12),rgba(13,22,39,.9) 60%)}
.pz-price__sum{display:flex;align-items:baseline;gap:12px}
.pz-price__sum strong{font-size:clamp(52px,6vw,76px);font-weight:820;letter-spacing:-.05em;line-height:1}
.pz-price__sum span{color:#aeb9c8;font-size:15px}
.pz-price__card ul{display:grid;gap:10px;margin:0;padding:0;list-style:none}
.pz-price__card li{position:relative;padding-left:28px;color:#e2e8f0;font-size:15px;line-height:1.5}
.pz-price__card li:before{content:"✓";position:absolute;left:0;top:0;color:var(--pz-green);font-weight:900}
.pz-price__card .sp-btn{align-self:flex-start;margin-top:auto}
.pz-price__credit{padding:32px;border:1px solid var(--pz-edge);border-radius:28px;background:rgba(255,255,255,.04)}
.pz-credit{display:flex;align-items:center;gap:14px;flex-wrap:wrap}
.pz-credit span{padding:12px 16px;border-radius:14px;background:rgba(255,255,255,.07);color:#f8fafc;font-size:15px;font-weight:750}
.pz-credit span:last-child{background:rgba(52,211,153,.14);color:#6ee7b7}
.pz-credit i{color:var(--pz-or2);font-style:normal;font-size:22px;font-weight:900}
.pz-price__credit h3{margin:24px 0 0;font-size:24px;font-weight:760;letter-spacing:-.03em}
.pz-price__credit p{margin:12px 0 0;color:#aeb9c8;font-size:15px;line-height:1.65}
.pz-price__call{padding-top:14px;border-top:1px solid rgba(148,163,184,.14)}

/* ============ LISTS / YOUTUBE: ответ AI и источник ============ */
.pz-cite{display:grid;grid-template-columns:minmax(0,1.05fr) minmax(0,.95fr);gap:18px;align-items:stretch}
.pz-chat{display:flex;flex-direction:column;justify-content:center;padding:24px;border:1px solid var(--pz-edge);border-radius:26px;background:var(--pz-panel)}
.pz-chat__q{margin-left:auto;max-width:86%;padding:14px 18px;border-radius:18px 18px 4px 18px;background:#1e3a5f;color:#f8fafc;font-size:15px;font-weight:600;line-height:1.45}
.pz-chat__a{position:relative;margin-top:16px;padding:20px 20px 18px 56px;border:1px solid rgba(148,163,184,.12);border-radius:18px 18px 18px 4px;background:var(--pz-panel2)}
.pz-chat__ai{position:absolute;left:18px;top:18px;color:var(--pz-green);font-size:20px}
.pz-chat__a p{margin:0;color:#e2e8f0;font-size:15px;line-height:1.6}
.pz-chat__a ol{display:grid;gap:8px;margin:14px 0 0;padding:0;list-style:none}
.pz-chat__a li{display:flex;align-items:center;gap:10px;color:#f8fafc;font-size:15px;font-weight:650}
.pz-chat__a li i{width:14px;height:14px;border-radius:50%}
.pz-chat__src{display:flex;flex-wrap:wrap;gap:8px;margin-top:16px}
.pz-chat__src span{display:inline-flex;align-items:center;gap:8px;padding:7px 12px 7px 7px;border-radius:999px;background:rgba(255,255,255,.06);color:#aeb9c8;font-size:12px;font-weight:650}
.pz-chat__src b{display:grid;place-items:center;width:20px;height:20px;border-radius:50%;background:rgba(249,115,22,.2);color:#fdba74;font-size:10px}
.pz-chat__src .is-yt b{background:#ef4444;color:#fff}
.pz-listicle{padding:26px;border-radius:26px;background:#fff;color:var(--pz-ink)}
.pz-listicle small{color:var(--pz-muted);font-size:12px;font-weight:700;letter-spacing:.06em;text-transform:uppercase}
.pz-listicle h3{margin:8px 0 16px;font-size:22px;font-weight:780;letter-spacing:-.02em;line-height:1.25}
.pz-listicle ol{display:grid;gap:8px;margin:0;padding:0;list-style:none}
.pz-listicle li{display:flex;align-items:center;gap:12px;padding:12px 14px;border:1px solid #e8eef5;border-radius:14px;font-size:15px;font-weight:700}
.pz-listicle li span{width:30px;color:var(--pz-muted);font-size:13px;font-weight:800}
.pz-listicle li i{width:24px;height:24px;border-radius:7px}
.pz-listicle li.is-missing{border:2px dashed #fb923c;background:#fff7ed;color:#c2410c}
.pz-listicle li.is-missing i{border:2px dashed #fdba74}

/* Три направления */
.pz-ways{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:14px}
.pz-way{display:flex;flex-direction:column;gap:12px;padding:28px 26px;border:1px solid var(--pz-line);border-radius:24px;background:var(--pz-card,#fff);transition:transform .25s,border-color .25s,box-shadow .25s}
.pz-way:hover{transform:translateY(-3px);border-color:#fbcfa4;box-shadow:0 26px 56px -44px rgba(124,45,18,.5)}
.pz-way__tag{align-self:flex-start;padding:6px 12px;border-radius:999px;background:#0f172a;color:#fdba74;font-size:11px;font-weight:850;letter-spacing:.08em;text-transform:uppercase}
.pz-way h3{margin:6px 0 0;color:var(--pz-ink);font-size:21px;font-weight:760;line-height:1.2;letter-spacing:-.025em}
.pz-way p{margin:0;color:var(--pz-muted);font-size:15px;line-height:1.6}
.pz-way ul{display:grid;gap:8px;margin:0 0 8px;padding:0;list-style:none}
.pz-way li{position:relative;padding-left:22px;color:#334155;font-size:14px;line-height:1.5}
.pz-way li:before{content:"";position:absolute;left:0;top:7px;width:10px;height:10px;border-radius:3px;background:var(--pz-or)}

/* Что даём автору подборки */

/* ============ DIRECTORIES ============ */
.pz-platforms{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:12px}
.pz-platform{padding:22px;border:1px solid var(--pz-edge);border-radius:22px;background:rgba(255,255,255,.04)}
.pz-platform__top{display:flex;align-items:center;gap:12px}
.pz-platform__logo{display:grid;place-items:center;width:40px;height:40px;border-radius:12px;color:#fff;font-size:18px;font-weight:900}
.pz-platform h3{margin:0;color:#f8fafc;font-size:19px;font-weight:760}
.pz-platform__for{display:inline-block;margin-top:14px;padding:5px 10px;border-radius:999px;background:rgba(96,165,250,.14);color:#93c5fd;font-size:11px;font-weight:800;letter-spacing:.06em;text-transform:uppercase}
.pz-platform p{margin:10px 0 0;color:#aeb9c8;font-size:14px;line-height:1.6}

.pz-profile{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:22px;align-items:start}
.pz-profile__card{padding:26px;border:1px solid var(--pz-line);border-radius:26px;background:#fff;box-shadow:0 30px 60px -48px rgba(15,23,42,.5)}
.pz-profile__top{display:grid;grid-template-columns:52px minmax(0,1fr) auto;gap:14px;align-items:center}
.pz-profile__logo{display:grid;place-items:center;width:52px;height:52px;border-radius:14px;background:#0f172a;color:#fdba74;font-size:22px;font-weight:900}
.pz-profile__top b{display:block;color:var(--pz-ink);font-size:18px}
.pz-profile__top small{color:var(--pz-muted);font-size:13px}
.pz-profile__meter{text-align:right}
.pz-profile__meter span{display:block;color:#b91c1c;font-size:30px;font-weight:850;letter-spacing:-.03em;transition:color .3s}
.pz-profile.is-after .pz-profile__meter span{color:#15803d}
.pz-profile__meter small{color:var(--pz-muted);font-size:11px;font-weight:700;text-transform:uppercase;letter-spacing:.06em}
.pz-profile__checks{display:grid;gap:8px;margin:22px 0 0;padding:0;list-style:none}
.pz-profile__checks li{display:flex;align-items:center;gap:12px;padding:11px 14px;border-radius:12px;background:#f8fafc;color:#334155;font-size:14px;font-weight:600;transition:background .3s,color .3s}
.pz-profile__checks i{flex:none;display:grid;place-items:center;width:22px;height:22px;border-radius:50%;border:2px solid #cbd5e1;font-style:normal;font-size:12px;font-weight:900;color:#fff;transition:all .3s}
.pz-profile__checks .is-done i,.pz-profile.is-after .pz-profile__checks i{border-color:#34d399;background:#34d399}
.pz-profile__checks .is-done i:after,.pz-profile.is-after .pz-profile__checks i:after{content:"✓"}
.pz-profile__checks .is-todo{color:#94a3b8}
.pz-profile.is-after .pz-profile__checks .is-todo{background:#ecfdf5;color:#065f46}
.pz-profile__toggle{margin-top:18px;padding:12px 18px;border:0;border-radius:999px;background:#0f172a;color:#fff;font:inherit;font-size:14px;font-weight:800;cursor:pointer}
.pz-profile__toggle:hover{background:#f97316}
.pz-profile__toggle:focus-visible{outline:3px solid #fb923c;outline-offset:3px}
.pz-profile__side{display:grid;gap:12px}
.pz-profile__side div{padding:22px 24px;border-left:3px solid var(--pz-or);border-radius:0 18px 18px 0;background:var(--pz-card,#fff)}
.pz-profile__side h3{margin:0;color:var(--pz-ink);font-size:18px;font-weight:760}
.pz-profile__side p{margin:8px 0 0;color:var(--pz-muted);font-size:15px;line-height:1.6}

/* ============ YOUTUBE ============ */
.pz-video{padding:22px;border-radius:26px;background:#fff;color:var(--pz-ink)}
.pz-video__frame{position:relative;aspect-ratio:16/9;border-radius:16px;overflow:hidden;background:radial-gradient(circle at 75% 20%,rgba(249,115,22,.35),transparent 45%),linear-gradient(135deg,#1e293b,#0f172a 60%,#431407)}
.pz-video__play{position:absolute;left:50%;top:30%;transform:translate(-50%,-50%);display:grid;place-items:center;width:64px;height:44px;border-radius:12px;background:#ef4444;color:#fff;font-size:20px;box-shadow:0 10px 30px -8px rgba(239,68,68,.7)}
.pz-video__dur{position:absolute;right:10px;top:10px;padding:3px 7px;border-radius:6px;background:rgba(0,0,0,.75);color:#fff;font-size:12px;font-weight:700}
.pz-video h3{margin:14px 0 2px;font-size:18px;font-weight:780;line-height:1.3}
.pz-video small{color:var(--pz-muted);font-size:13px}
.pz-video__chapters{display:grid;gap:6px;margin:14px 0 0;padding:0;list-style:none}
.pz-video__chapters button{display:flex;align-items:center;gap:10px;width:100%;padding:9px 12px;border:0;border-radius:10px;background:#f8fafc;color:#334155;font:inherit;font-size:14px;font-weight:600;text-align:left;cursor:pointer;transition:background .2s,color .2s}
.pz-video__chapters button:hover{background:#eef2f7}
.pz-video__chapters button:focus-visible{outline:3px solid #fb923c;outline-offset:2px}
.pz-video__chapters button.is-on{background:#0f172a;color:#fff}
.pz-video__chapters button.is-on b{color:#93c5fd}
.pz-video__chapters b{color:#2563eb;font-size:13px;font-weight:800;min-width:40px}
.pz-video__chapters .is-cited{box-shadow:inset 0 0 0 2px #fb923c}
.pz-video__chapters .is-cited:not(.is-on){background:#fff7ed}
.pz-video__chapters em{margin-left:auto;padding:3px 8px;border-radius:999px;background:#f97316;color:#fff;font-size:10px;font-style:normal;font-weight:850;letter-spacing:.06em;text-transform:uppercase}

.pz-formats{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:14px}
.pz-format{display:flex;flex-direction:column;gap:10px;padding:14px 14px 22px;border:1px solid var(--pz-line);border-radius:22px;background:var(--pz-card,#fff)}
.pz-format__thumb{position:relative;display:grid;place-items:center;aspect-ratio:16/9;border-radius:14px;background:linear-gradient(135deg,#0f172a,#1e3a5f)}
.pz-format__thumb span{display:grid;place-items:center;width:44px;height:30px;border-radius:9px;background:#ef4444;color:#fff;font-size:13px}
.pz-format__thumb em{position:absolute;right:8px;bottom:8px;padding:2px 6px;border-radius:5px;background:rgba(0,0,0,.7);color:#fff;font-size:11px;font-style:normal;font-weight:700}
.pz-format h3{margin:6px 6px 0;color:var(--pz-ink);font-size:18px;font-weight:760;line-height:1.25}
.pz-format p{margin:0 6px;color:var(--pz-muted);font-size:14px;line-height:1.55}
.pz-format .pz-format__q{color:#c2410c;font-size:13px;font-weight:700}

.pz-anatomy__bar{display:flex;gap:4px;height:44px;margin-bottom:22px;border-radius:12px;overflow:hidden}
.pz-anatomy__bar span{display:grid;place-items:center;width:var(--w);background:#0f172a;color:#fdba74;font-size:13px;font-weight:850}
.pz-anatomy__bar span:nth-child(2n){background:#1e3a5f;color:#93c5fd}
.pz-anatomy__list{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:12px;margin:0;padding:0;list-style:none}
.pz-anatomy__list li{display:grid;grid-template-columns:44px minmax(0,1fr);gap:16px;padding:22px;border:1px solid var(--pz-line);border-radius:20px;background:var(--pz-card,#fff8f1)}
.pz-anatomy__list b{display:grid;place-items:center;width:44px;height:44px;border-radius:12px;background:#0f172a;color:#fdba74;font-size:16px;font-weight:850}
.pz-anatomy__list h3{margin:2px 0 0;color:var(--pz-ink);font-size:17px;font-weight:760}
.pz-anatomy__list p{margin:6px 0 0;color:var(--pz-muted);font-size:14px;line-height:1.6}

/* ============ Общие: шаги, границы, связанные услуги ============ */
.pz-steps{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:14px;margin:0;padding:0;list-style:none;counter-reset:s}
.pz-steps li{position:relative;padding:26px 22px;border:1px solid var(--pz-line);border-radius:22px;background:var(--pz-card,#fff)}
.pz-steps li:after{content:"";position:absolute;top:44px;right:-14px;width:14px;height:2px;background:#fdba74}
.pz-steps li:last-child:after{display:none}
.pz-steps__n{display:grid;place-items:center;width:40px;height:40px;border-radius:12px;background:var(--pz-or);color:#fff;font-size:16px;font-weight:850}
.pz-steps h3{margin:18px 0 0;color:var(--pz-ink);font-size:18px;font-weight:760;letter-spacing:-.02em}
.pz-steps p{margin:8px 0 0;color:var(--pz-muted);font-size:14px;line-height:1.6}
.pz-steps small{display:inline-block;margin-top:12px;padding:4px 10px;border-radius:999px;background:#fff1e4;color:#c2410c;font-size:12px;font-weight:800}

.pz-limits__grid{display:grid;grid-template-columns:minmax(0,1.1fr) minmax(0,.9fr);gap:18px;align-items:stretch}
.pz-limits__no{display:grid;gap:10px;margin:0;padding:0;list-style:none}
.pz-limits__no li{display:flex;align-items:center;gap:14px;padding:16px 18px;border:1px solid rgba(148,163,184,.16);border-radius:16px;background:rgba(255,255,255,.04);color:#e2e8f0;font-size:15px;font-weight:600;line-height:1.45}
.pz-limits__no li:before{content:"✕";flex:none;display:grid;place-items:center;width:22px;height:22px;border:1px solid rgba(248,113,113,.45);border-radius:50%;color:#fca5a5;font-size:10px;font-weight:800}
.pz-limits__yes{display:flex;flex-direction:column;gap:14px;padding:28px;border:1px solid rgba(52,211,153,.35);border-radius:24px;background:rgba(52,211,153,.07)}
.pz-limits__yes h3{margin:0;color:#6ee7b7;font-size:22px;font-weight:760;letter-spacing:-.02em}
.pz-limits__yes p{margin:0;color:#cbd5e1;font-size:15px;line-height:1.65}
.pz-limits__yes .sp-btn{align-self:flex-start;margin-top:auto}

.pz-related__grid{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:12px}
.pz-related__card{position:relative;display:flex;flex-direction:column;gap:6px;padding:22px 44px 22px 22px;border:1px solid var(--pz-line);border-radius:20px;background:var(--pz-card,#fff8f1);color:var(--pz-ink);text-decoration:none;transition:border-color .2s,transform .2s}
.pz-related__card:hover{border-color:var(--pz-or);transform:translateY(-2px)}
.pz-related__card b{font-size:16px;font-weight:780}
.pz-related__card span{color:var(--pz-muted);font-size:13px;line-height:1.5}
.pz-related__card i{position:absolute;right:18px;top:22px;color:var(--pz-or);font-style:normal;font-weight:900}

/* ============ Адаптив ============ */
@media(max-width:1040px){
  .pz-head{grid-template-columns:1fr;gap:18px}
  .pz-scope,.pz-steps,.pz-formats,.pz-related__grid{grid-template-columns:repeat(2,minmax(0,1fr))}
  .pz-steps li:after{display:none}
  .pz-ways,.pz-platforms{grid-template-columns:repeat(2,minmax(0,1fr))}
  .pz-report{grid-template-columns:1fr}
  .pz-report__first{position:static}
}
@media(max-width:900px){
  .pz-cite,.pz-price,.pz-profile,.pz-limits__grid{grid-template-columns:1fr}
  .pz-stats{grid-template-columns:1fr}
  /* Карта аудита: таблица листается вбок, первая колонка закреплена */
  .pz-map{overflow-x:auto;-webkit-overflow-scrolling:touch}
  .pz-map__row{min-width:720px}
  .pz-map__q,.pz-map__row--head span:first-child{position:sticky;left:0;z-index:1;background:#0d1627}
}
@media(max-width:620px){
  .pz-page .sp-section{padding:48px 0}
  .pz-head{margin-bottom:22px}
  .pz-head h2{font-size:30px}
  .pz-scope,.pz-steps,.pz-formats,.pz-related__grid,.pz-ways,.pz-platforms,.pz-anatomy__list{grid-template-columns:1fr}
  .pz-report__list li{grid-template-columns:44px minmax(0,1fr);padding:20px;gap:14px}
  .pz-report__num{width:44px;height:44px;font-size:15px}
  .pz-price__card,.pz-price__credit,.pz-report__first{padding:24px 20px}
  .pz-chat{padding:16px}
  .pz-chat__a{padding:18px 16px 16px 46px}
  .pz-chat__ai{left:14px}
  .pz-anatomy__bar{height:36px}
}

/* =====================================================================
   28.09.2026: наполнение страниц. Чередование фона, иконки, новые блоки.
   ===================================================================== */
.pz-white{background:#fff;--pz-card:#fff8f1;--pz-bg:#fff}
.pz-cream{background:#fff8f1;--pz-card:#fff;--pz-bg:#fff8f1}
.pz-page [hidden]{display:none!important}
.pz-ico{display:block;width:22px;height:22px}

/* Переключатели и фильтры (на тёмном фоне свои цвета) */
.pz-tabs{display:flex;flex-wrap:wrap;gap:8px;margin-bottom:14px}
.pz-tabs button{padding:9px 16px;border:1px solid #e2e8f0;border-radius:999px;background:#fff;color:#334155;font:inherit;font-size:13.5px;font-weight:750;cursor:pointer;transition:background .2s,color .2s,border-color .2s}
.pz-tabs button:hover{border-color:#fdba74}
.pz-tabs button[aria-pressed="true"]{background:#0f172a;border-color:#0f172a;color:#fff}
.pz-tabs button:focus-visible{outline:3px solid #fb923c;outline-offset:2px}
.pz-dark .pz-tabs button{border-color:var(--pz-edge);background:transparent;color:#cbd5e1}
.pz-dark .pz-tabs button[aria-pressed="true"]{background:#f8fafc;border-color:#f8fafc;color:#0f172a}
.pz-type{display:inline-block;padding:4px 10px;border-radius:999px;background:rgba(96,165,250,.14);color:#93c5fd;font-size:11.5px;font-style:normal;font-weight:800;white-space:nowrap}

/* ---------- AUDIT: итог покрытия под картой ---------- */
.pz-cover{margin-top:18px;padding:22px 24px;border:1px solid var(--pz-edge);border-radius:22px;background:rgba(255,255,255,.04)}
.pz-cover__bar{display:flex;gap:3px;height:14px;border-radius:999px;overflow:hidden}
.pz-cover__bar span{width:var(--w)}
.pz-cover__bar .is-you,.pz-cover__nums .is-you i{background:var(--pz-green)}
.pz-cover__bar .is-comp,.pz-cover__nums .is-comp i{background:var(--pz-red)}
.pz-cover__bar .is-none,.pz-cover__nums .is-none i{background:repeating-linear-gradient(45deg,rgba(148,163,184,.45) 0 5px,rgba(148,163,184,.14) 5px 10px)}
.pz-cover__nums{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:14px;margin-top:18px}
.pz-cover__nums div{display:grid;grid-template-columns:auto minmax(0,1fr);column-gap:12px;align-items:center}
.pz-cover__nums i{grid-row:span 2;width:10px;height:40px;border-radius:5px}
.pz-cover__nums b{color:#f8fafc;font-size:30px;font-weight:820;letter-spacing:-.04em;line-height:1}
.pz-cover__nums span{color:#94a3b8;font-size:13px}
.pz-cover__take{margin:16px 0 0;padding-top:14px;border-top:1px solid rgba(148,163,184,.14);color:#cbd5e1;font-size:15px;line-height:1.6}

/* ---------- AUDIT: самопроверка ---------- */
.pz-check{display:grid;grid-template-columns:minmax(0,1.4fr) minmax(300px,.8fr);gap:18px;align-items:start}
.pz-check__list{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:12px}
.pz-check__item{position:relative;display:flex;gap:14px;padding:20px;border:1px solid var(--pz-line);border-radius:20px;background:var(--pz-card,#fff);cursor:pointer;transition:border-color .2s,background .2s,transform .2s,box-shadow .2s}
.pz-check__item:hover{border-color:#fbcfa4;transform:translateY(-2px)}
.pz-check__item input{position:absolute;opacity:0;width:1px;height:1px;pointer-events:none}
.pz-check__box{flex:none;display:grid;place-items:center;width:26px;height:26px;margin-top:1px;border:2px solid #cbd5e1;border-radius:8px;background:#fff;transition:all .2s}
.pz-check__item input:checked+.pz-check__box{border-color:var(--pz-or);background:var(--pz-or)}
.pz-check__item input:checked+.pz-check__box:after{content:"✓";color:#fff;font-size:14px;font-weight:900;line-height:1}
.pz-check__item input:focus-visible+.pz-check__box{outline:3px solid #fb923c;outline-offset:2px}
.pz-check__item:has(input:checked){border-color:#fb923c;background:#fff7ed;box-shadow:0 20px 40px -34px rgba(194,65,12,.7)}
.pz-check__txt b{display:block;color:var(--pz-ink);font-size:15.5px;font-weight:760;line-height:1.35}
.pz-check__txt small{display:block;margin-top:6px;color:var(--pz-muted);font-size:13.5px;line-height:1.5}
.pz-check__result{position:sticky;top:110px;display:flex;flex-direction:column;gap:16px;padding:28px;border-radius:26px;background:#0f172a;color:#f8fafc;box-shadow:0 40px 80px -48px rgba(15,23,42,.7)}
.pz-gauge{position:relative;align-self:center;width:150px;height:150px}
.pz-gauge svg{width:100%;height:100%;transform:rotate(-90deg)}
.pz-gauge circle{fill:none;stroke-width:10}
.pz-gauge__bg{stroke:rgba(148,163,184,.16)}
.pz-gauge__fg{stroke:#94a3b8;stroke-linecap:round;stroke-dasharray:var(--p) 100;transition:stroke-dasharray .6s cubic-bezier(.22,.68,.32,1),stroke .3s}
.pz-check__result.is-idle .pz-gauge__fg{stroke-opacity:0}
.pz-check__result.is-calm .pz-gauge__fg{stroke:var(--pz-green)}
.pz-check__result.is-mid .pz-gauge__fg{stroke:var(--pz-or2)}
.pz-check__result.is-hot .pz-gauge__fg{stroke:var(--pz-red)}
.pz-gauge div{position:absolute;inset:0;display:grid;place-content:center;text-align:center}
.pz-gauge strong{font-size:48px;font-weight:820;letter-spacing:-.04em;line-height:1}
.pz-gauge span{margin-top:6px;color:#94a3b8;font-size:12px}
.pz-check__verdict h3{margin:0;font-size:22px;font-weight:780;letter-spacing:-.02em}
.pz-check__verdict p{margin:8px 0 0;color:#aeb9c8;font-size:15px;line-height:1.6}
.pz-check__verdict.is-calm h3{color:#6ee7b7}
.pz-check__verdict.is-mid h3{color:#fdba74}
.pz-check__verdict.is-hot h3{color:#fca5a5}
.pz-check__result .sp-btn{align-self:flex-start}

/* ---------- AUDIT: матрица приоритетов ---------- */
.pz-matrix{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:26px;align-items:start}
.pz-matrix__chart{position:relative;padding:0 0 34px 34px}
.pz-matrix__plot{position:relative;display:grid;grid-template-columns:1fr 1fr;grid-template-rows:1fr 1fr;aspect-ratio:1/1;border:1px solid var(--pz-edge);border-radius:22px;background:rgba(13,22,39,.85);overflow:hidden}
.pz-matrix__quad{display:flex;padding:14px 16px;color:#64748b;font-size:11px;font-weight:850;letter-spacing:.1em;text-transform:uppercase}
.pz-matrix__quad.is-q1{background:linear-gradient(135deg,rgba(249,115,22,.16),rgba(249,115,22,.04));color:#fdba74;border-right:1px dashed rgba(148,163,184,.22);border-bottom:1px dashed rgba(148,163,184,.22)}
.pz-matrix__quad.is-q2{justify-content:flex-end;border-bottom:1px dashed rgba(148,163,184,.22)}
.pz-matrix__quad.is-q3{align-items:flex-end;border-right:1px dashed rgba(148,163,184,.22)}
.pz-matrix__quad.is-q4{align-items:flex-end;justify-content:flex-end}
.pz-matrix__dot{position:absolute;z-index:1;display:grid;place-items:center;width:42px;height:42px;padding:0;border:2px solid rgba(255,255,255,.2);border-radius:50%;background:#1e293b;color:#e2e8f0;font:inherit;font-size:15px;font-weight:850;cursor:pointer;transform:translate(-50%,50%);transition:transform .2s,background .2s,box-shadow .2s,color .2s}
.pz-matrix__dot.is-hot{border-color:#fdba74;background:var(--pz-or);color:#fff}
.pz-matrix__dot:hover{transform:translate(-50%,50%) scale(1.12)}
.pz-matrix__dot.is-on{border-color:#fff;background:#fff;color:#0f172a;box-shadow:0 0 0 7px rgba(249,115,22,.3),0 0 0 14px rgba(249,115,22,.1)}
.pz-matrix__dot:focus-visible{outline:3px solid #fb923c;outline-offset:3px}
.pz-matrix__ax{position:absolute;display:flex;align-items:center;justify-content:space-between;color:#7c8aa0;font-size:11px}
.pz-matrix__ax b{color:#cbd5e1;font-size:11px;font-weight:850;letter-spacing:.1em;text-transform:uppercase}
.pz-matrix__ax i{font-style:normal}
.pz-matrix__ax.is-x{left:34px;right:0;bottom:0;height:26px}
.pz-matrix__ax.is-x i:first-of-type{order:1}.pz-matrix__ax.is-x b{order:2}.pz-matrix__ax.is-x i:last-of-type{order:3}
.pz-matrix__ax.is-y{left:0;top:0;bottom:34px;width:26px;flex-direction:column}
.pz-matrix__ax.is-y>*{writing-mode:vertical-rl;transform:rotate(180deg)}
.pz-matrix__ax.is-y i:last-of-type{order:1}.pz-matrix__ax.is-y b{order:2}.pz-matrix__ax.is-y i:first-of-type{order:3}
.pz-matrix__hint{margin:0 0 12px;color:#94a3b8;font-size:13px}
.pz-gap{padding:26px;border:1px solid rgba(251,146,60,.4);border-radius:24px;background:linear-gradient(150deg,rgba(249,115,22,.13),rgba(13,22,39,.92) 55%)}
.pz-gap__top{display:flex;align-items:center;gap:14px}
.pz-gap__n{flex:none;display:grid;place-items:center;width:46px;height:46px;border-radius:50%;background:#fff;color:#0f172a;font-size:18px;font-weight:850}
.pz-gap h3{margin:0;font-size:22px;font-weight:780;letter-spacing:-.02em}
.pz-gap__top small{display:inline-block;margin-top:5px;padding:3px 10px;border-radius:8px;background:rgba(255,255,255,.08);color:#cbd5e1;font-family:ui-monospace,SFMono-Regular,Menlo,monospace;font-size:12.5px}
.pz-gap dl{display:grid;gap:10px;margin:18px 0 0}
.pz-gap dl div{padding:14px 16px;border-radius:14px;background:rgba(255,255,255,.05)}
.pz-gap dt{color:#fca5a5;font-size:11px;font-weight:850;letter-spacing:.08em;text-transform:uppercase}
.pz-gap .is-do dt{color:#6ee7b7}
.pz-gap dd{margin:6px 0 0;color:#e2e8f0;font-size:15px;line-height:1.55}
.pz-gap__meta{display:grid;grid-template-columns:1fr 1fr;gap:10px;margin-top:10px}
.pz-gap__meta span{padding:12px 16px;border:1px solid var(--pz-edge);border-radius:14px}
.pz-gap__meta small{display:block;color:#94a3b8;font-size:11px;font-weight:800;letter-spacing:.06em;text-transform:uppercase}
.pz-gap__meta b{display:block;margin-top:4px;font-size:16px}
.pz-matrix__list{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:6px;margin:12px 0 0;padding:0;list-style:none}
.pz-matrix__list button{display:flex;align-items:center;gap:10px;width:100%;padding:9px 12px;border:1px solid var(--pz-edge);border-radius:12px;background:transparent;color:#cbd5e1;font:inherit;font-size:13.5px;font-weight:650;text-align:left;cursor:pointer;transition:border-color .2s,background .2s}
.pz-matrix__list button:hover{border-color:rgba(251,146,60,.45)}
.pz-matrix__list button b{flex:none;display:grid;place-items:center;width:22px;height:22px;border-radius:50%;background:rgba(255,255,255,.08);font-size:11px}
.pz-matrix__list button.is-on{border-color:rgba(251,146,60,.6);background:rgba(249,115,22,.1);color:#fff}
.pz-matrix__list button:focus-visible{outline:3px solid #fb923c;outline-offset:2px}

/* ---------- AUDIT: доверие ---------- */
.pz-proof{display:grid;grid-template-columns:minmax(0,.95fr) minmax(0,1.05fr);gap:16px}
.pz-study{position:relative;display:flex;flex-direction:column;gap:16px;padding:32px;border-radius:26px;background:#0b1220;color:#e2e8f0;text-decoration:none;overflow:hidden}
.pz-study:before{content:"";position:absolute;right:-60px;top:-60px;width:260px;height:260px;border-radius:50%;background:radial-gradient(circle,rgba(249,115,22,.35),transparent 70%)}
.pz-study>*{position:relative}
.pz-study__kicker{align-self:flex-start;padding:6px 12px;border:1px solid rgba(253,186,116,.4);border-radius:999px;color:#fdba74;font-size:11px;font-weight:850;letter-spacing:.12em;text-transform:uppercase}
.pz-study h3{margin:0;color:#fff;font-size:30px;font-weight:800;line-height:1.1;letter-spacing:-.035em}
.pz-study p{margin:0;color:#94a3b8;font-size:14.5px;line-height:1.6}
.pz-study__serp{padding:16px;border:1px solid rgba(148,163,184,.16);border-radius:16px;background:rgba(255,255,255,.03)}
.pz-study__serp small{color:#94a3b8;font-size:11px;font-weight:800;letter-spacing:.08em;text-transform:uppercase}
.pz-study__serp div{display:grid;gap:6px;margin-top:10px}
.pz-study__serp span{display:flex;align-items:center;gap:10px;padding:7px 10px;border-radius:9px;background:rgba(255,255,255,.04);color:#cbd5e1;font-size:13px}
.pz-study__serp i{flex:none;width:10px;height:10px;border-radius:3px;background:#94a3b8}
.pz-study__serp .is-brand{background:rgba(52,211,153,.12);color:#fff;font-weight:700}
.pz-study__serp .is-brand i{background:#34d399}
.pz-study__serp .is-review i{background:#60a5fa}
.pz-study__serp .is-aff i{background:#f87171}
.pz-study__facts{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:8px;margin-top:auto}
.pz-study__facts div{padding:12px;border:1px solid rgba(148,163,184,.16);border-radius:14px;background:rgba(255,255,255,.04)}
.pz-study__facts b{display:block;color:#fff;font-size:20px;font-weight:850;letter-spacing:-.03em}
.pz-study__facts span{color:#94a3b8;font-size:11.5px;line-height:1.35}
.pz-study__link{color:#fdba74;font-size:14px;font-weight:850}
.pz-study:hover .pz-study__link{text-decoration:underline}
.pz-proof__side{display:grid;gap:12px;align-content:start}
.pz-rates{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:10px}
.pz-rate{padding:18px;border:1px solid var(--pz-line);border-radius:18px;background:var(--pz-card,#fff);color:var(--pz-ink);text-decoration:none}
.pz-rate small{display:block;color:var(--pz-muted);font-size:11px;font-weight:850;letter-spacing:.1em;text-transform:uppercase}
.pz-rate b{display:block;margin-top:6px;font-size:28px;font-weight:850;letter-spacing:-.03em}
.pz-rate span{color:#f59e0b;font-size:13px;letter-spacing:1px}
.pz-rate .is-plain{color:var(--pz-muted);letter-spacing:0}
.pz-proof__points{display:grid;grid-template-columns:1fr 1fr;gap:10px;margin:0;padding:0;list-style:none}
.pz-proof__points li{padding:18px;border:1px solid var(--pz-line);border-radius:18px;background:var(--pz-card,#fff)}
.pz-proof__points b{display:block;color:var(--pz-or);font-size:28px;font-weight:820;letter-spacing:-.03em;line-height:1.1}
.pz-proof__points span{display:block;margin-top:6px;color:var(--pz-muted);font-size:13.5px;line-height:1.5}
.pz-quote{position:relative;margin:0;padding:20px 22px 18px 26px;border:1px solid var(--pz-line);border-radius:18px;background:var(--pz-card,#fff)}
.pz-quote:before{content:"";position:absolute;left:0;top:18px;bottom:18px;width:4px;border-radius:0 4px 4px 0;background:var(--pz-or)}
.pz-quote p{margin:0;color:var(--pz-ink);font-size:15.5px;font-weight:600;line-height:1.55}
.pz-quote footer{display:flex;justify-content:space-between;gap:10px;margin-top:10px;color:var(--pz-muted);font-size:12.5px}
.pz-quote footer b{color:var(--pz-ink)}
.pz-quote footer a{color:#c2410c;font-weight:800;text-decoration:none;white-space:nowrap}
.pz-team{display:flex;align-items:center;gap:16px;padding:16px 18px;border-radius:18px;background:#0f172a;color:#fff}
.pz-team__faces{display:flex;flex:none}
.pz-team__faces img{width:46px;height:46px;border:3px solid #0f172a;border-radius:50%;background:#1e293b;object-fit:cover}
.pz-team__faces img+img{margin-left:-12px}
.pz-team b{display:block;font-size:14px}
.pz-team span span{color:#94a3b8;font-size:12.5px}

/* ---------- Общий блок сравнения ---------- */
.pz-compare{border:1px solid var(--pz-line);border-radius:24px;background:#fff;overflow:hidden;box-shadow:0 30px 60px -50px rgba(15,23,42,.35)}
.pz-compare__row{display:grid;grid-template-columns:minmax(200px,1.25fr) repeat(3,minmax(0,1fr));border-top:1px solid #f1e8de}
.pz-compare__row:first-child{border-top:0}
.pz-compare__row>span{padding:16px 18px;color:#475569;font-size:14px;line-height:1.45}
.pz-compare__row--head>span{padding:14px 18px;background:#f8fafc;color:#64748b;font-size:11px;font-weight:850;letter-spacing:.08em;text-transform:uppercase}
.pz-compare__row>span:last-child{background:#fff7ed;color:var(--pz-ink);font-weight:650}
.pz-compare__row--head>span:last-child{background:#0f172a;color:#fdba74}
.pz-compare__task{color:var(--pz-ink)!important;font-weight:750}
.pz-compare__cell{display:flex;align-items:flex-start;gap:10px}
.pz-compare__cell i{flex:none;display:grid;place-items:center;width:20px;height:20px;margin-top:1px;border-radius:50%;font-size:11px;font-style:normal;font-weight:900}
.pz-compare__cell .is-yes{background:#dcfce7;color:#15803d}
.pz-compare__cell .is-part{background:#fef3c7;color:#b45309}
.pz-compare__cell .is-no{background:#fee2e2;color:#b91c1c}

/* ---------- Общий блок форматов ---------- */
.pz-plans{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:16px;align-items:stretch}
.pz-plan{display:flex;flex-direction:column;gap:12px;padding:28px 26px;border:1px solid var(--pz-line);border-radius:26px;background:var(--pz-card,#fff);color:var(--pz-ink)}
.pz-plan.is-free{border:2px dashed #fdba74;background:#fffaf5}
.pz-plan.is-best{border-color:#0f172a;background:#0f172a;color:#f8fafc;box-shadow:0 40px 80px -50px rgba(15,23,42,.8)}
.pz-plan__top{display:flex;align-items:center;justify-content:space-between}
.pz-plan__top small{color:var(--pz-muted);font-size:11px;font-weight:850;letter-spacing:.1em;text-transform:uppercase}
.pz-plan.is-best .pz-plan__top small{color:#fdba74}
.pz-plan__ico{display:grid;place-items:center;width:42px;height:42px;border-radius:13px;background:#fff1e4;color:#c2410c}
.pz-plan.is-best .pz-plan__ico{background:rgba(249,115,22,.18);color:#fdba74}
.pz-plan h3{margin:4px 0 0;font-size:19px;font-weight:780;letter-spacing:-.02em}
.pz-plan__price strong{font-size:34px;font-weight:820;letter-spacing:-.04em;line-height:1.1}
.pz-plan__price span{margin-left:6px;color:#94a3b8;font-size:14px}
.pz-plan p{margin:0;padding-bottom:14px;border-bottom:1px solid #f1e8de;color:var(--pz-muted);font-size:14.5px;line-height:1.6}
.pz-plan.is-best p{border-color:rgba(148,163,184,.16);color:#aeb9c8}
.pz-plan ul{display:grid;gap:9px;margin:0 0 8px;padding:0;list-style:none}
.pz-plan li{position:relative;padding-left:28px;color:#334155;font-size:14.5px;line-height:1.45}
.pz-plan.is-best li{color:#e2e8f0}
.pz-plan li:before{content:"✓";position:absolute;left:0;top:0;display:grid;place-items:center;width:19px;height:19px;border-radius:50%;background:#dcfce7;color:#15803d;font-size:10px;font-weight:900}
.pz-plan.is-best li:before{background:rgba(52,211,153,.2);color:#6ee7b7}
.pz-plan__btn{display:flex;justify-content:center;margin-top:auto;padding:14px 18px;border:1.5px solid #0f172a;border-radius:14px;color:#0f172a;font-size:14.5px;font-weight:800;text-decoration:none;transition:background .2s,color .2s}
.pz-plan__btn:hover{background:#0f172a;color:#fff}
.pz-plan.is-best .pz-plan__btn{border-color:transparent;background:linear-gradient(135deg,#f97316,#ea580c);color:#fff;box-shadow:0 18px 36px -18px rgba(249,115,22,.9)}
.pz-plans__note{margin:16px 0 0;padding:14px 18px;border:1px dashed var(--pz-line);border-radius:14px;color:var(--pz-muted);font-size:13.5px;line-height:1.6}

/* ---------- LISTS: путь выбора ---------- */
.pz-journey{position:relative;padding-top:40px}
.pz-journey__zone{position:absolute;top:8px;left:calc((100% - 56px) / 5 + 14px + 20px);right:calc((100% - 56px) / 5 + 14px + 20px);height:24px;border:2px solid #fb923c;border-bottom:0;border-radius:14px 14px 0 0;text-align:center}
.pz-journey__zone b{position:relative;top:-11px;padding:0 12px;background:var(--pz-bg,#fff);color:#c2410c;font-size:11px;font-weight:850;letter-spacing:.1em;text-transform:uppercase}
.pz-journey__steps{position:relative;display:grid;grid-template-columns:repeat(5,minmax(0,1fr));gap:14px;margin:0;padding:0;list-style:none}
.pz-journey__steps:before{content:"";position:absolute;left:10%;right:10%;top:20px;height:2px;background:linear-gradient(90deg,#e2e8f0,#fb923c 28%,#fb923c 72%,#e2e8f0)}
.pz-journey__steps li{display:flex;flex-direction:column;gap:12px}
.pz-journey__n{position:relative;z-index:1;align-self:center;display:grid;place-items:center;width:40px;height:40px;border:2px solid #e2e8f0;border-radius:50%;background:#fff;color:#64748b;font-weight:850}
.pz-journey__steps .is-hot .pz-journey__n{border-color:var(--pz-or);background:var(--pz-or);color:#fff;box-shadow:0 0 0 6px rgba(249,115,22,.15)}
.pz-journey__card{flex:1;display:flex;flex-direction:column;gap:9px;padding:18px;border:1px solid var(--pz-line);border-radius:18px;background:var(--pz-card,#fff)}
.pz-journey__steps .is-hot .pz-journey__card{border-color:#fdba74;background:#fff7ed;box-shadow:0 24px 50px -40px rgba(194,65,12,.6)}
.pz-journey__card small{color:var(--pz-muted);font-size:11px;font-weight:850;letter-spacing:.08em;text-transform:uppercase}
.pz-journey__q{padding:8px 10px;border-radius:10px;background:#0f172a;color:#f8fafc;font-family:ui-monospace,SFMono-Regular,Menlo,monospace;font-size:13px;font-weight:700;line-height:1.35}
.pz-journey__who{color:#334155;font-size:14px;font-weight:650;line-height:1.45}
.pz-journey__card em{align-self:flex-start;margin-top:auto;padding:4px 9px;border-radius:999px;background:#dcfce7;color:#15803d;font-size:11px;font-style:normal;font-weight:850}

/* ---------- LISTS: макет страницы сравнения ---------- */
.pz-cmp{display:grid;grid-template-columns:minmax(0,1.15fr) minmax(0,.85fr);gap:24px;align-items:center}
.pz-cmp__browser{border-radius:20px;background:#fff;color:var(--pz-ink);overflow:hidden;box-shadow:0 50px 100px -50px rgba(0,0,0,.85)}
.pz-cmp__bar{display:flex;align-items:center;gap:6px;padding:12px 16px;border-bottom:1px solid #e2e8f0;background:#f1f5f9}
.pz-cmp__bar i{width:10px;height:10px;border-radius:50%;background:#cbd5e1}
.pz-cmp__bar i:first-child{background:#f87171}.pz-cmp__bar i:nth-child(2){background:#fbbf24}.pz-cmp__bar i:nth-child(3){background:#34d399}
.pz-cmp__bar span{flex:1;margin-left:12px;padding:6px 12px;border-radius:8px;background:#fff;color:#64748b;font-family:ui-monospace,SFMono-Regular,Menlo,monospace;font-size:12px;overflow:hidden;white-space:nowrap;text-overflow:ellipsis}
.pz-cmp__body{padding:22px 26px 24px}
.pz-cmp__date{display:inline-flex;align-items:center;gap:8px;color:#15803d;font-size:12px;font-weight:750}
.pz-cmp__body h3{margin:10px 0 14px;font-size:21px;font-weight:800;letter-spacing:-.02em;line-height:1.25}
.pz-cmp__verdict{position:relative;padding:14px 44px 14px 16px;border:1px solid #bbf7d0;border-radius:14px;background:#f0fdf4}
.pz-cmp__verdict>.pz-pin{position:absolute;right:12px;top:12px}
.pz-cmp__verdict b{color:#15803d;font-size:11px;letter-spacing:.08em;text-transform:uppercase}
.pz-cmp__verdict p{margin:6px 0 0;color:#334155;font-size:14px;line-height:1.5}
.pz-cmp__table{margin-top:14px;border:1px solid #e2e8f0;border-radius:14px;overflow:hidden}
.pz-cmp__tr{display:grid;grid-template-columns:1.5fr 1fr 1fr;border-top:1px solid #eef2f7;font-size:13.5px}
.pz-cmp__tr span{padding:9px 12px}
.pz-cmp__tr .pz-pin{padding:0}
.pz-cmp__tr.is-head{border-top:0;background:#f8fafc;font-weight:800}
.pz-cmp__tr.is-theirs span:last-child{background:#eff6ff;color:#1d4ed8;font-weight:750}
.pz-cmp__tr i{font-style:normal;font-weight:900}
.pz-cmp__tr i.is-yes{color:#15803d}.pz-cmp__tr i.is-no{color:#94a3b8}
.pz-cmp__src{display:flex;align-items:center;gap:8px;margin:12px 0 0;color:#64748b;font-size:12px}
.pz-pin{flex:none;display:inline-grid;place-items:center;width:22px;height:22px;border-radius:50%;background:var(--pz-or);color:#fff;font-size:11px;font-weight:900;box-shadow:0 0 0 4px rgba(249,115,22,.2)}
.pz-cmp__notes{display:grid;gap:12px;margin:0;padding:0;list-style:none}
.pz-cmp__notes li{display:flex;gap:14px;padding:18px 20px;border:1px solid var(--pz-edge);border-radius:18px;background:rgba(255,255,255,.04)}
.pz-cmp__notes h3{margin:0;color:#f8fafc;font-size:17px;font-weight:760}
.pz-cmp__notes p{margin:6px 0 0;color:#aeb9c8;font-size:14.5px;line-height:1.55}

/* ---------- LISTS: набор для автора ---------- */
.pz-kit{display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:18px;align-items:start}
.pz-kit__pack{padding:20px;border-radius:26px;background:linear-gradient(145deg,#1e293b,#0f172a);box-shadow:0 40px 80px -50px rgba(15,23,42,.8)}
.pz-kit__mail{padding:20px;border-radius:16px;background:#fff}
.pz-kit__mail small{color:var(--pz-muted);font-size:12px}
.pz-kit__mail b{display:block;margin-top:6px;color:var(--pz-ink);font-size:16px;font-weight:780}
.pz-kit__mail p{margin:10px 0 0;color:#475569;font-size:14px;line-height:1.6}
.pz-kit__files{display:grid;gap:8px;margin-top:14px}
.pz-kit__files span{display:flex;align-items:center;gap:10px;padding:9px 12px;border:1px solid #e2e8f0;border-radius:10px;color:#334155;font-size:13px;font-weight:650}
.pz-kit__files .pz-ico{width:18px;height:18px;color:var(--pz-or)}
.pz-kit__grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:12px}
.pz-kit__item{display:flex;gap:14px;padding:18px;border:1px solid var(--pz-line);border-radius:18px;background:var(--pz-card,#fff)}
.pz-kit__ico{flex:none;display:grid;place-items:center;width:42px;height:42px;border-radius:12px;background:#0f172a;color:#fdba74}
.pz-kit__item b{display:block;color:var(--pz-ink);font-size:15.5px;font-weight:780}
.pz-kit__item span{display:block;margin-top:4px;color:var(--pz-muted);font-size:13.5px;line-height:1.5}
.pz-way__top{display:flex;align-items:center;justify-content:space-between;gap:10px}
.pz-way__ico{display:grid;place-items:center;width:46px;height:46px;border-radius:14px;background:#fff1e4;color:#c2410c}

/* ---------- LISTS: воронка и таблица outreach ---------- */
.pz-funnel{display:grid;grid-template-columns:repeat(5,minmax(0,1fr));gap:10px;margin-bottom:18px}
.pz-funnel div{position:relative;padding:16px 16px 22px;border:1px solid var(--pz-edge);border-radius:18px;background:rgba(255,255,255,.04);overflow:hidden}
.pz-funnel b{display:block;color:#f8fafc;font-size:32px;font-weight:820;letter-spacing:-.04em;line-height:1.1}
.pz-funnel span{color:#94a3b8;font-size:13px;line-height:1.4}
.pz-funnel i{position:absolute;left:0;bottom:0;width:var(--w);height:5px;background:linear-gradient(90deg,#f97316,#fbbf24)}
.pz-funnel div:last-child{border-color:rgba(52,211,153,.4);background:rgba(52,211,153,.08)}
.pz-funnel div:last-child b{color:#6ee7b7}
.pz-funnel div:last-child i{background:linear-gradient(90deg,#10b981,#34d399)}
.pz-board__table{border:1px solid var(--pz-edge);border-radius:20px;background:rgba(13,22,39,.85);overflow:hidden}
.pz-board__row{display:grid;grid-template-columns:minmax(0,1.6fr) minmax(0,.7fr) minmax(0,1fr) minmax(0,1.3fr);gap:14px;align-items:center;padding:14px 20px;border-top:1px solid rgba(148,163,184,.1)}
.pz-board__row.is-head{padding:12px 20px;border-top:0;color:#94a3b8;font-size:11px;font-weight:850;letter-spacing:.08em;text-transform:uppercase}
.pz-board__site b{display:block;color:#f8fafc;font-size:14.5px;font-weight:700;line-height:1.35}
.pz-board__site small{color:#7c8aa0;font-family:ui-monospace,SFMono-Regular,Menlo,monospace;font-size:12px}
.pz-board__ai{display:flex;flex-wrap:wrap;gap:5px}
.pz-board__ai i{padding:3px 8px;border-radius:6px;background:rgba(52,211,153,.12);color:#6ee7b7;font-size:11.5px;font-style:normal;font-weight:750}
.pz-board__ai i.is-none{background:rgba(148,163,184,.1);color:#7c8aa0}
.pz-board__st b{display:inline-block;padding:4px 10px;border-radius:999px;font-size:12px;font-weight:850}
.pz-board__st .is-done{background:rgba(52,211,153,.16);color:#6ee7b7}
.pz-board__st .is-wip{background:rgba(251,191,36,.14);color:#fcd34d}
.pz-board__st .is-no{background:rgba(248,113,113,.14);color:#fca5a5}
.pz-board__st small{display:block;margin-top:5px;color:#94a3b8;font-size:12.5px;line-height:1.4}

/* ---------- DIRECTORIES: полоска прогресса профиля ---------- */
.pz-profile__progress{height:8px;margin-top:16px;border-radius:999px;background:#f1f5f9;overflow:hidden}
.pz-profile__progress i{display:block;width:var(--b);height:100%;border-radius:inherit;background:linear-gradient(90deg,#f87171,#fb923c);transition:width .6s cubic-bezier(.22,.68,.32,1)}
.pz-profile.is-after .pz-profile__progress i{width:var(--a);background:linear-gradient(90deg,#34d399,#10b981)}

/* ---------- DIRECTORIES: пример проверки профилей ---------- */
.pz-dcheck{border:1px solid var(--pz-edge);border-radius:22px;background:rgba(13,22,39,.85);overflow:hidden}
.pz-dcheck__row{display:grid;grid-template-columns:minmax(150px,1.2fr) repeat(5,minmax(0,1fr)) minmax(130px,1fr);align-items:center;border-top:1px solid rgba(148,163,184,.1)}
.pz-dcheck__row.is-head{border-top:0}
.pz-dcheck__row.is-head span{padding:14px 8px;color:#94a3b8;font-size:10.5px;font-weight:850;letter-spacing:.07em;text-align:center;text-transform:uppercase}
.pz-dcheck__row.is-head span:first-child{padding-left:20px;text-align:left}
.pz-dcheck__pl{display:flex;align-items:center;gap:10px;padding:14px 20px;color:#f8fafc;font-size:15px;font-weight:750}
.pz-dcheck__pl i{display:grid;place-items:center;width:30px;height:30px;border-radius:9px;color:#fff;font-size:13px;font-style:normal;font-weight:900}
.pz-dcheck__c{padding:12px 6px;text-align:center}
.pz-dcheck__c b{display:inline-block;min-width:64px;padding:6px 10px;border-radius:9px;font-size:12.5px;font-weight:750}
.pz-dcheck__c .is-ok,.pz-legend--dcheck .is-ok i{background:rgba(52,211,153,.16);color:#6ee7b7}
.pz-dcheck__c .is-part,.pz-legend--dcheck .is-part i{background:rgba(251,191,36,.15);color:#fcd34d}
.pz-dcheck__c .is-bad,.pz-legend--dcheck .is-bad i{background:rgba(248,113,113,.16);color:#fca5a5}
.pz-legend--dcheck .is-ok i{box-shadow:inset 0 0 0 2px #34d399}
.pz-legend--dcheck .is-part i{box-shadow:inset 0 0 0 2px #fbbf24}
.pz-legend--dcheck .is-bad i{box-shadow:inset 0 0 0 2px #f87171}
.pz-dcheck__score{display:flex;align-items:center;gap:10px;padding:12px 20px 12px 8px}
.pz-dcheck__score i{position:relative;flex:1;height:8px;border-radius:999px;background:rgba(148,163,184,.15);overflow:hidden}
.pz-dcheck__score i:after{content:"";position:absolute;left:0;top:0;bottom:0;width:var(--s);border-radius:inherit;background:currentColor}
.pz-dcheck__score .is-low{color:#f87171}.pz-dcheck__score .is-mid{color:#fbbf24}.pz-dcheck__score .is-high{color:#34d399}
.pz-dcheck__score b{min-width:42px;color:#f8fafc;font-size:15px;text-align:right}

/* ---------- DIRECTORIES: когда просить отзыв ---------- */
.pz-moments{position:relative;display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:18px;margin:0;padding:0;list-style:none}
.pz-moments:before{content:"";position:absolute;left:12px;right:12px;top:11px;height:3px;border-radius:3px;background:linear-gradient(90deg,#e2e8f0,#fdba74 30%,#f97316 50%,#fdba74 75%,#e2e8f0)}
.pz-moments li{position:relative;display:flex;flex-direction:column;gap:8px;padding:40px 20px 20px;border-radius:0 0 18px 18px}
.pz-moments li.is-best{border:1px solid #fdba74;border-top:0;background:#fff7ed}
.pz-moments__dot{position:absolute;left:20px;top:0;width:25px;height:25px;border:3px solid #cbd5e1;border-radius:50%;background:#fff;box-sizing:border-box}
.pz-moments .is-mid .pz-moments__dot{border-color:#fb923c}
.pz-moments .is-best .pz-moments__dot{border-color:var(--pz-or);background:var(--pz-or);box-shadow:0 0 0 7px rgba(249,115,22,.18)}
.pz-moments small{color:#c2410c;font-size:12px;font-weight:850;letter-spacing:.06em;text-transform:uppercase}
.pz-moments h3{margin:0;color:var(--pz-ink);font-size:18px;font-weight:760}
.pz-moments p{margin:0;color:var(--pz-muted);font-size:14px;line-height:1.55}
.pz-moments em{align-self:flex-start;margin-top:auto;padding:4px 10px;border-radius:999px;font-size:11px;font-style:normal;font-weight:850}
.pz-moments .is-low em{background:#f1f5f9;color:#64748b}
.pz-moments .is-mid em{background:#fff1e4;color:#c2410c}
.pz-moments .is-best em{background:var(--pz-or);color:#fff}
.pz-invite{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:18px;margin-top:28px}
.pz-invite__mail{padding:24px;border:1px solid var(--pz-line);border-radius:22px;background:var(--pz-card,#fff);box-shadow:0 30px 60px -50px rgba(15,23,42,.4)}
.pz-invite__mail small{color:var(--pz-muted);font-size:12px}
.pz-invite__mail b{display:block;margin-top:6px;color:var(--pz-ink);font-size:17px;font-weight:780}
.pz-invite__mail p{margin:10px 0 16px;color:#475569;font-size:14.5px;line-height:1.6}
.pz-invite__btn{display:inline-block;padding:10px 16px;border-radius:10px;background:#ff492c;color:#fff;font-size:13.5px;font-weight:800}
.pz-invite__rules{padding:24px;border-radius:22px;background:#0f172a;color:#f8fafc}
.pz-invite__rules h3{margin:0 0 10px;font-size:19px;font-weight:760}
.pz-invite__rules ul{margin:0;padding:0;list-style:none}
.pz-invite__rules li{position:relative;padding:9px 0 9px 32px;border-top:1px solid rgba(148,163,184,.12);color:#cbd5e1;font-size:14.5px;line-height:1.5}
.pz-invite__rules li:first-child{border-top:0}
.pz-invite__rules li:before{position:absolute;left:0;top:10px;display:grid;place-items:center;width:20px;height:20px;border-radius:50%;font-size:10px;font-weight:900}
.pz-invite__rules li.is-yes:before{content:"✓";background:rgba(52,211,153,.18);color:#6ee7b7}
.pz-invite__rules li.is-no:before{content:"✕";background:rgba(248,113,113,.16);color:#fca5a5}

/* ---------- DIRECTORIES: волна или регулярность ---------- */
.pz-fresh{display:grid;grid-template-columns:minmax(0,1.35fr) minmax(0,.65fr);gap:18px;align-items:stretch}
.pz-fresh__chart{padding:24px 24px 18px;border:1px solid var(--pz-line);border-radius:24px;background:var(--pz-card,#fff)}
.pz-fresh__bars{display:grid;grid-template-columns:repeat(12,minmax(0,1fr));gap:8px;align-items:end;height:210px;padding-top:24px;border-bottom:2px solid #e2e8f0}
.pz-fresh__bars span{position:relative;display:flex;flex-direction:column;justify-content:flex-end;height:100%}
.pz-fresh__bars i{display:block;height:var(--a);min-height:3px;border-radius:8px 8px 3px 3px;background:linear-gradient(180deg,#f87171,#ef4444);transition:height .6s cubic-bezier(.22,.68,.32,1)}
.pz-fresh.is-b .pz-fresh__bars i{height:var(--b);background:linear-gradient(180deg,#34d399,#10b981)}
.pz-fresh__bars em{position:absolute;left:0;right:0;bottom:calc(var(--a) + 4px);color:var(--pz-ink);font-size:12px;font-style:normal;font-weight:800;text-align:center;transition:bottom .6s cubic-bezier(.22,.68,.32,1)}
.pz-fresh.is-b .pz-fresh__bars em{bottom:calc(var(--b) + 4px)}
.pz-fresh__bars small{position:absolute;left:-4px;right:-4px;top:100%;margin-top:8px;color:#94a3b8;font-size:11px;text-align:center}
.pz-fresh__axis{margin:32px 0 0;color:#94a3b8;font-size:12px}
.pz-fresh__sc{display:flex;flex-direction:column;gap:12px;height:100%;padding:26px;border-radius:24px;background:#0f172a;color:#f8fafc;box-sizing:border-box}
.pz-fresh__sum b{display:block;font-size:52px;font-weight:820;letter-spacing:-.05em;line-height:1}
.pz-fresh__sum span{color:#94a3b8;font-size:13px}
.pz-fresh__sc.is-bad .pz-fresh__sum b{color:#fca5a5}
.pz-fresh__sc.is-good .pz-fresh__sum b{color:#6ee7b7}
.pz-fresh__sc h3{margin:6px 0 0;font-size:20px;font-weight:760;line-height:1.25}
.pz-fresh__sc ul{display:grid;gap:8px;margin:0;padding:0;list-style:none}
.pz-fresh__sc li{position:relative;padding-left:22px;color:#cbd5e1;font-size:14.5px;line-height:1.5}
.pz-fresh__sc li:before{content:"";position:absolute;left:0;top:7px;width:10px;height:10px;border-radius:3px;background:#f87171}
.pz-fresh__sc.is-good li:before{background:#34d399}

/* ---------- YOUTUBE: главы и расшифровка ---------- */
.pz-video__caption{position:absolute;left:12px;right:12px;bottom:24px;margin:0;padding:10px 12px;border-radius:10px;background:rgba(2,6,23,.78);color:#fff;font-size:13px;line-height:1.45;backdrop-filter:blur(4px)}
.pz-video__caption small{display:block;margin-bottom:3px;color:#fdba74;font-size:10.5px;font-weight:800;letter-spacing:.06em;text-transform:uppercase}
.pz-video__caption small b{color:#fff}
.pz-video__track{position:absolute;left:12px;right:12px;bottom:11px;height:4px;border-radius:3px;background:rgba(255,255,255,.25)}
.pz-video__track i{position:absolute;left:0;top:0;bottom:0;border-radius:inherit;background:#ef4444;transition:width .5s cubic-bezier(.22,.68,.32,1)}
.pz-video__track b{position:absolute;top:-2px;width:2px;height:8px;background:rgba(255,255,255,.75)}

/* ---------- YOUTUBE: обложки форматов ---------- */
.pz-format__thumb{overflow:hidden}
.pz-format__thumb b{position:absolute;left:12px;top:10px;right:30%;color:#fff;font-size:13.5px;font-weight:850;line-height:1.2;text-shadow:0 2px 10px rgba(0,0,0,.45)}
.pz-format__bg{position:absolute;right:-18%;bottom:-40%;width:70%;aspect-ratio:1;border-radius:50%;background:rgba(255,255,255,.1)}
.pz-format--1 .pz-format__thumb{background:linear-gradient(135deg,#7c3aed,#1e1b4b)}
.pz-format--2 .pz-format__thumb{background:linear-gradient(135deg,#2563eb,#0f172a)}
.pz-format--3 .pz-format__thumb{background:linear-gradient(135deg,#059669,#022c22)}
.pz-format--4 .pz-format__thumb{background:linear-gradient(135deg,#ea580c,#431407)}
.pz-format .pz-format__q{display:flex;align-items:center;gap:7px;padding:7px 10px;border-radius:9px;background:#fff7ed;font-family:ui-monospace,SFMono-Regular,Menlo,monospace}
.pz-format__q .pz-ico{flex:none;width:14px;height:14px}

/* ---------- YOUTUBE: план роликов ---------- */
.pz-vplan__table{border:1px solid var(--pz-edge);border-radius:20px;background:rgba(13,22,39,.85);overflow:hidden}
.pz-vplan__row{display:grid;grid-template-columns:minmax(0,2fr) minmax(0,.9fr) repeat(3,minmax(0,.55fr)) minmax(0,.75fr);gap:10px;align-items:center;padding:13px 20px;border-top:1px solid rgba(148,163,184,.1)}
.pz-vplan__row.is-head{padding:12px 20px;border-top:0;color:#94a3b8;font-size:11px;font-weight:850;letter-spacing:.08em;text-transform:uppercase}
.pz-vplan__row.is-head span:nth-child(n+3):nth-child(-n+5){text-align:center}
.pz-vplan__q{display:flex;align-items:center;gap:10px;color:#f8fafc;font-size:14.5px;font-weight:650}
.pz-vplan__q .pz-ico{flex:none;width:16px;height:16px;color:#64748b}
.pz-type.is-review{background:rgba(167,139,250,.16);color:#c4b5fd}
.pz-type.is-compare{background:rgba(96,165,250,.14);color:#93c5fd}
.pz-type.is-howto{background:rgba(52,211,153,.14);color:#6ee7b7}
.pz-type.is-buy{background:rgba(251,191,36,.14);color:#fcd34d}
.pz-vplan__yn{text-align:center}
.pz-vplan__yn i{display:inline-grid;place-items:center;width:30px;height:22px;border-radius:7px;font-size:10px;font-style:normal;font-weight:900}
.pz-vplan__yn .is-yes{background:#ef4444;color:#fff}
.pz-vplan__yn .is-no{background:rgba(148,163,184,.12);color:#64748b}
.pz-vplan__pr b{display:inline-block;padding:4px 10px;border-radius:999px;font-size:12px;font-weight:850}
.pz-vplan__pr .is-p3{background:var(--pz-or);color:#fff}
.pz-vplan__pr .is-p2{background:rgba(249,115,22,.16);color:#fdba74}
.pz-vplan__pr .is-p1{background:rgba(148,163,184,.12);color:#94a3b8}

/* ---------- YOUTUBE: кто в кадре ---------- */
.pz-cast{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:16px}
.pz-cast__card{display:flex;flex-direction:column;gap:10px;padding:14px 14px 22px;border:1px solid var(--pz-line);border-radius:24px;background:var(--pz-card,#fff)}
.pz-cast__card.is-best{border-color:#fdba74;box-shadow:0 30px 60px -46px rgba(194,65,12,.55)}
.pz-cast__scene{position:relative;aspect-ratio:16/10;border-radius:16px;background:linear-gradient(135deg,#1e293b,#0f172a);overflow:hidden}
.pz-cast__scene.is-user{background:radial-gradient(circle at 72% 28%,rgba(249,115,22,.4),transparent 50%),linear-gradient(135deg,#1e293b,#0f172a)}
.pz-cast__scene.is-screen{background:linear-gradient(135deg,#1e3a5f,#0f172a)}
.pz-cast__scene.is-channel{background:radial-gradient(circle at 30% 80%,rgba(96,165,250,.35),transparent 55%),linear-gradient(135deg,#312e81,#0f172a)}
.pz-cast__person{position:absolute;left:50%;bottom:0;width:44%;height:80%;transform:translateX(-50%)}
.pz-cast__person i{position:absolute;left:50%;top:4%;width:40%;aspect-ratio:1;border-radius:50%;background:linear-gradient(160deg,#fed7aa,#fb923c);transform:translateX(-50%)}
.pz-cast__person b{position:absolute;left:0;right:0;bottom:0;height:50%;border-radius:50% 50% 0 0/60% 60% 0 0;background:linear-gradient(160deg,#475569,#1e293b)}
.pz-cast__lower{position:absolute;left:10px;bottom:10px;padding:6px 10px;border-left:3px solid var(--pz-or);background:rgba(15,23,42,.88);color:#fff}
.pz-cast__lower b{display:block;font-size:12px}
.pz-cast__lower small{color:#cbd5e1;font-size:10px}
.pz-cast__ui{position:absolute;inset:14% 12% 24%;display:grid;grid-template-rows:auto auto auto 1fr;gap:7px;padding:8%;border-radius:10px;background:#f8fafc}
.pz-cast__ui i{height:7px;border-radius:4px;background:#cbd5e1}
.pz-cast__ui i:first-child{width:45%;background:#0f172a}
.pz-cast__ui i:nth-child(2){width:80%}
.pz-cast__ui i:nth-child(3){width:62%}
.pz-cast__ui b{border-radius:8px;background:linear-gradient(90deg,#fed7aa,#fdba74)}
.pz-cast__cursor{position:absolute;left:60%;top:55%;width:14px;height:18px;background:#0f172a;clip-path:polygon(0 0,0 100%,30% 75%,55% 100%,70% 90%,45% 68%,90% 68%)}
.pz-cast__wave{position:absolute;left:12%;right:12%;bottom:7%;display:flex;align-items:center;gap:4px;height:12%}
.pz-cast__wave i{flex:1;height:40%;border-radius:3px;background:#fb923c}
.pz-cast__wave i:nth-child(2n){height:90%}.pz-cast__wave i:nth-child(3n){height:65%}
.pz-cast__ch{position:absolute;left:12px;right:12px;top:12px;display:grid;grid-template-columns:34px minmax(0,1fr);column-gap:10px;align-items:center;color:#fff}
.pz-cast__ch i{grid-row:span 2;width:34px;height:34px;border-radius:50%;background:linear-gradient(135deg,#60a5fa,#a78bfa)}
.pz-cast__ch b{font-size:13px}
.pz-cast__ch small{color:#94a3b8;font-size:11px}
.pz-cast__ad{position:absolute;left:12px;bottom:12px;padding:4px 9px;border-radius:6px;background:#fbbf24;color:#0f172a;font-size:10.5px;font-weight:850}
.pz-cast__ico{position:absolute;right:10px;bottom:10px;display:grid;place-items:center;width:36px;height:36px;border-radius:50%;background:rgba(255,255,255,.12);color:#fff}
.pz-cast__ico .pz-ico{width:18px;height:18px}
.pz-cast__tag{align-self:flex-start;margin:6px 8px 0;padding:5px 10px;border-radius:999px;background:#fff1e4;color:#c2410c;font-size:11px;font-weight:850;letter-spacing:.06em;text-transform:uppercase}
.pz-cast__card.is-best .pz-cast__tag{background:var(--pz-or);color:#fff}
.pz-cast h3{margin:2px 8px 0;color:var(--pz-ink);font-size:20px;font-weight:780;letter-spacing:-.02em}
.pz-cast p{margin:0 8px;color:var(--pz-muted);font-size:14.5px;line-height:1.6}
.pz-cast dl{margin:6px 8px 0;border-top:1px solid #f1e8de}
.pz-cast dl div{display:flex;justify-content:space-between;gap:12px;padding:10px 0;border-bottom:1px solid #f1e8de;font-size:13.5px}
.pz-cast dt{color:var(--pz-muted)}
.pz-cast dd{margin:0;color:var(--pz-ink);font-weight:700;text-align:right}

/* ---------- YOUTUBE: пример отчёта ---------- */
.pz-dash{border:1px solid var(--pz-edge);border-radius:24px;background:rgba(13,22,39,.88);overflow:hidden;box-shadow:0 50px 100px -60px rgba(0,0,0,.9)}
.pz-dash__bar{display:flex;align-items:center;gap:6px;padding:12px 18px;border-bottom:1px solid var(--pz-edge);background:rgba(255,255,255,.03)}
.pz-dash__bar i{width:10px;height:10px;border-radius:50%;background:#334155}
.pz-dash__bar span{margin-left:10px;color:#94a3b8;font-size:12.5px;font-weight:700}
.pz-dash__kpis{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));border-bottom:1px solid var(--pz-edge)}
.pz-dash__kpis div{padding:20px 22px;border-left:1px solid var(--pz-edge)}
.pz-dash__kpis div:first-child{border-left:0}
.pz-dash__kpis small{display:block;color:#94a3b8;font-size:12px;font-weight:700}
.pz-dash__kpis b{display:block;margin-top:8px;color:#f8fafc;font-size:32px;font-weight:820;letter-spacing:-.04em;line-height:1}
.pz-dash__kpis span{display:block;margin-top:6px;color:#7c8aa0;font-size:12px}
.pz-dash__grid{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1.25fr)}
.pz-dash__chart{padding:22px 22px 34px;border-right:1px solid var(--pz-edge)}
.pz-dash h3{margin:0 0 14px;color:#e2e8f0;font-size:15px;font-weight:750}
.pz-dash__cols{display:grid;grid-template-columns:repeat(6,minmax(0,1fr));gap:10px;align-items:end;height:170px;padding-top:24px}
.pz-dash__cols span{position:relative;display:flex;flex-direction:column;align-items:center;justify-content:flex-end;height:100%}
.pz-dash__cols i{width:100%;height:var(--h);min-height:3px;border-radius:8px 8px 2px 2px;background:linear-gradient(180deg,#fb923c,#f97316 60%,rgba(249,115,22,.4))}
.pz-dash__cols em{margin-bottom:6px;color:#f8fafc;font-size:13px;font-style:normal;font-weight:800}
.pz-dash__cols small{position:absolute;top:100%;margin-top:6px;color:#7c8aa0;font-size:11px}
.pz-dash__videos{padding:22px}
.pz-dash__vrow{display:grid;grid-template-columns:minmax(0,2fr) minmax(0,.6fr) minmax(0,.8fr) minmax(0,.6fr);gap:10px;align-items:center;padding:11px 0;border-top:1px solid rgba(148,163,184,.1);color:#e2e8f0;font-size:14px}
.pz-dash__vrow.is-head{border-top:0;color:#7c8aa0;font-size:11px;font-weight:850;letter-spacing:.07em;text-transform:uppercase}
.pz-dash__vrow span i{display:inline-grid;place-items:center;width:20px;height:14px;margin-right:8px;border-radius:4px;background:#ef4444;color:#fff;font-size:7px;font-style:normal;vertical-align:1px}
.pz-dash__vrow em{padding:3px 9px;border-radius:999px;font-size:11.5px;font-style:normal;font-weight:800}
.pz-dash__vrow .is-yes{background:rgba(52,211,153,.14);color:#6ee7b7}
.pz-dash__vrow .is-no{background:rgba(148,163,184,.12);color:#94a3b8}

/* ---------- Адаптив новых блоков ---------- */
@media(max-width:1040px){
  .pz-check,.pz-matrix,.pz-proof{grid-template-columns:1fr}
  .pz-check__result{position:static}
  .pz-matrix__chart{max-width:560px}
  .pz-funnel{grid-template-columns:repeat(3,minmax(0,1fr))}
  .pz-dash__kpis{grid-template-columns:repeat(2,minmax(0,1fr))}
  .pz-dash__kpis div:nth-child(3){border-left:0}
  .pz-dash__kpis div:nth-child(n+3){border-top:1px solid var(--pz-edge)}
}
@media(max-width:900px){
  .pz-cmp,.pz-kit,.pz-fresh,.pz-invite,.pz-dash__grid,.pz-plans,.pz-cast{grid-template-columns:1fr}
  .pz-dash__chart{border-right:0;border-bottom:1px solid var(--pz-edge)}
  .pz-moments{grid-template-columns:repeat(2,minmax(0,1fr))}
  .pz-moments:before{display:none}
  .pz-journey{padding-top:0}
  .pz-journey__zone{display:none}
  .pz-journey__steps{grid-template-columns:1fr;gap:10px}
  .pz-journey__steps:before{left:19px;right:auto;top:20px;bottom:20px;width:2px;height:auto;background:linear-gradient(180deg,#e2e8f0,#fb923c 25%,#fb923c 75%,#e2e8f0)}
  .pz-journey__steps li{flex-direction:row;align-items:flex-start;gap:14px}
  .pz-journey__n{flex:none;align-self:flex-start}
  /* Таблица сравнения превращается в карточки */
  .pz-compare__row--head{display:none}
  .pz-compare__row{grid-template-columns:1fr;padding:12px 0}
  .pz-compare__row>span{padding:6px 18px}
  .pz-compare__task{padding-bottom:8px!important;font-size:15.5px}
  .pz-compare__cell:before{content:attr(data-col);flex:0 0 38%;color:#94a3b8;font-size:12px;font-weight:700;line-height:1.5}
  .pz-compare__row>span:last-child{margin:4px 12px 0;padding:10px 12px;border-radius:10px}
  /* Таблица outreach: карточки */
  .pz-board__row.is-head{display:none}
  .pz-board__row{grid-template-columns:1fr 1fr;row-gap:10px}
  .pz-board__site,.pz-board__st{grid-column:1/-1}
  /* Широкие таблицы листаются вбок, первая колонка закреплена */
  .pz-dcheck,.pz-vplan__table{overflow-x:auto;-webkit-overflow-scrolling:touch}
  .pz-dcheck__row{min-width:820px}
  .pz-vplan__row{min-width:720px}
  .pz-dcheck__pl{position:sticky;left:0;z-index:1;background:#0d1627}
}
@media(max-width:620px){
  .pz-check__list,.pz-kit__grid,.pz-matrix__list,.pz-proof__points,.pz-cover__nums{grid-template-columns:1fr}
  .pz-cover__nums{gap:10px}
  .pz-study{padding:24px 20px}
  .pz-study__facts{grid-template-columns:repeat(2,minmax(0,1fr))}
  .pz-rates{gap:8px}
  .pz-rate{padding:14px 12px}
  .pz-rate b{font-size:22px}
  .pz-matrix__chart{padding:0 0 30px 28px}
  .pz-matrix__dot{width:34px;height:34px;font-size:13px}
  .pz-matrix__quad{padding:10px;font-size:9.5px}
  .pz-gap{padding:20px}
  .pz-funnel{grid-template-columns:repeat(2,minmax(0,1fr))}
  .pz-funnel div:last-child{grid-column:1/-1}
  .pz-moments{grid-template-columns:1fr;gap:6px}
  .pz-moments li{padding:14px 16px 14px 56px;border-radius:16px}
  .pz-moments li.is-best{border-top:1px solid #fdba74}
  .pz-moments__dot{left:16px;top:16px}
  .pz-fresh__bars{gap:4px;height:180px}
  .pz-fresh__bars small{font-size:9.5px}
  .pz-fresh__bars em{font-size:10.5px}
  .pz-dash__kpis div{padding:16px}
  .pz-dash__kpis b{font-size:26px}
  .pz-dash__vrow{grid-template-columns:minmax(0,1.6fr) minmax(0,.5fr) minmax(0,.8fr) minmax(0,.4fr);font-size:13px}
  .pz-dash__vrow.is-head{font-size:9px;letter-spacing:.02em}
  .pz-cmp__body{padding:18px 16px}
  .pz-cmp__tr{font-size:12.5px}
  .pz-plan{padding:24px 20px}
  .pz-compare__cell:before{flex-basis:44%}
}

/* ---------- AUDIT: карта на светлом фоне - тёмная панель ---------- */
.pz-map-panel,.pz-panel{position:relative;isolation:isolate;padding:22px;border-radius:30px;background:var(--pz-night);color:#f8fafc;box-shadow:0 50px 90px -60px rgba(15,23,42,.9);overflow:hidden}
.pz-map-panel:before,.pz-panel:before{content:"";position:absolute;inset:0;z-index:-1;pointer-events:none;background:radial-gradient(circle at 8% 0,rgba(249,115,22,.16),transparent 35%),radial-gradient(circle at 96% 100%,rgba(96,165,250,.12),transparent 40%)}
.pz-map-panel .pz-src,.pz-panel .pz-src{margin:14px 4px 0}

/* ---------- AUDIT: план по этапам (вместо матрицы) ---------- */
.pz-road{display:grid;gap:14px}
.pz-road__rule{display:flex;align-items:center;gap:22px;flex-wrap:wrap;padding:18px 22px;border:1px solid rgba(251,146,60,.35);border-radius:20px;background:linear-gradient(120deg,rgba(249,115,22,.12),rgba(255,255,255,.02) 60%)}
.pz-road__rule>small{color:#fdba74;font-size:11px;font-weight:850;letter-spacing:.1em;text-transform:uppercase}
.pz-road__formula{display:flex;align-items:center;gap:14px;flex-wrap:wrap}
.pz-road__formula>span{display:flex;align-items:center;gap:10px;padding:8px 12px;border-radius:12px;background:rgba(255,255,255,.05)}
.pz-road__formula b{color:#e2e8f0;font-size:13.5px;font-weight:750}
.pz-road__formula em{color:#94a3b8;font-size:12.5px;font-style:normal}
.pz-road__formula>i{color:#fb923c;font-size:20px;font-style:normal;font-weight:900}
.pz-road__formula strong{padding:8px 14px;border-radius:12px;background:var(--pz-or);color:#fff;font-size:14px;font-weight:850}
.pz-meter{display:inline-flex;gap:3px}
.pz-meter i{width:12px;height:12px;border-radius:3px;background:rgba(148,163,184,.2)}
.pz-meter.is-impact i.is-on{background:#fb923c}
.pz-meter.is-effort i.is-on{background:#60a5fa}
.pz-road__list{border:1px solid var(--pz-edge);border-radius:22px;background:rgba(13,22,39,.85);overflow:hidden}
.pz-road__cols,.pz-road__item summary{display:grid;grid-template-columns:40px minmax(0,1fr) 130px 110px 110px 22px;gap:14px;align-items:center}
.pz-road__cols{padding:12px 20px;color:#7c8aa0;font-size:11px;font-weight:850;letter-spacing:.08em;text-transform:uppercase}
.pz-road__wave{border-top:1px solid rgba(148,163,184,.12)}
.pz-road__wtitle{display:flex;align-items:baseline;gap:12px;padding:14px 20px 6px}
.pz-road__wtitle b{position:relative;padding-left:18px;font-size:14px;font-weight:850;letter-spacing:.02em}
.pz-road__wtitle b:before{content:"";position:absolute;left:0;top:4px;width:10px;height:10px;border-radius:50%;background:currentColor;box-shadow:0 0 0 4px rgba(255,255,255,.06)}
.pz-road__wtitle span{color:#7c8aa0;font-size:13px}
.pz-road__wave.is-now .pz-road__wtitle b{color:#6ee7b7}
.pz-road__wave.is-m1 .pz-road__wtitle b{color:#fdba74}
.pz-road__wave.is-m3 .pz-road__wtitle b{color:#93c5fd}
.pz-road__wave.is-later .pz-road__wtitle b{color:#94a3b8}
.pz-road__item{margin:0 10px 8px;border:1px solid transparent;border-radius:16px;transition:background .2s,border-color .2s}
.pz-road__item:hover{background:rgba(255,255,255,.03)}
.pz-road__item[open]{border-color:rgba(251,146,60,.4);background:rgba(249,115,22,.07)}
.pz-road__item summary{padding:12px 10px;cursor:pointer;list-style:none}
.pz-road__item summary::-webkit-details-marker{display:none}
.pz-road__item summary:focus-visible{outline:3px solid #fb923c;outline-offset:2px;border-radius:14px}
.pz-road__n{display:grid;place-items:center;width:34px;height:34px;border-radius:50%;background:#1e293b;color:#e2e8f0;font-size:14px;font-weight:850}
.pz-road__wave.is-now .pz-road__n{background:#10b981;color:#fff}
.pz-road__wave.is-later .pz-road__n{background:rgba(148,163,184,.14);color:#94a3b8}
.pz-road__t b{display:block;color:#f8fafc;font-size:16px;font-weight:760}
.pz-road__t small{display:inline-block;margin-top:4px;padding:2px 8px;border-radius:7px;background:rgba(255,255,255,.07);color:#cbd5e1;font-family:ui-monospace,SFMono-Regular,Menlo,monospace;font-size:12px}
.pz-road__time{color:#e2e8f0;font-size:14px;font-weight:700}
.pz-road__chev{width:10px;height:10px;border-right:2px solid #94a3b8;border-bottom:2px solid #94a3b8;transform:rotate(45deg);transition:transform .2s}
.pz-road__item[open] .pz-road__chev{transform:rotate(225deg)}
.pz-road__body{display:grid;grid-template-columns:repeat(3,minmax(0,1fr)) 150px;gap:10px;padding:2px 14px 16px 64px}
.pz-road__body>div{padding:12px 14px;border-radius:12px;background:rgba(255,255,255,.05)}
.pz-road__body small{display:block;color:#94a3b8;font-size:10.5px;font-weight:850;letter-spacing:.08em;text-transform:uppercase}
.pz-road__body .is-now small{color:#fca5a5}
.pz-road__body .is-do small{color:#6ee7b7}
.pz-road__body .is-effect small{color:#fdba74}
.pz-road__body p{margin:6px 0 0;color:#e2e8f0;font-size:14px;line-height:1.5}
.pz-road__owner b{display:block;margin-top:6px;color:#f8fafc;font-size:14px}
@media(max-width:1040px){
  .pz-road__body{grid-template-columns:1fr 1fr;padding-left:14px}
}
@media(max-width:760px){
  .pz-road__cols{display:none}
  .pz-road__item{margin:0 8px 8px}
  .pz-road__item summary{grid-template-columns:34px minmax(0,1fr) 16px;row-gap:10px}
  .pz-road__n{grid-row:span 2;align-self:start}
  .pz-road__chev{grid-column:3;grid-row:1}
  .pz-road__t{grid-column:2;grid-row:1}
  .pz-road__m,.pz-road__time{grid-column:2}
  .pz-road__m{display:flex;align-items:center;gap:10px}
  .pz-road__m:before{content:attr(data-l);min-width:112px;color:#94a3b8;font-size:12px}
  .pz-road__time{display:flex;align-items:center;gap:10px;font-size:13.5px}
  .pz-road__time:before{content:attr(data-l);min-width:112px;color:#94a3b8;font-size:12px;font-weight:400}
  .pz-road__body{grid-template-columns:1fr;padding:0 10px 14px}
  .pz-map-panel,.pz-panel{padding:12px;border-radius:22px}
}
@media(max-width:620px){
  .pz-road__rule{gap:12px;padding:16px}
  .pz-road__formula{gap:8px}
  .pz-road__formula>span{padding:7px 10px}
}

/* Заголовок первого экрана: строки ровной длины, без одиночных слов в конце */
.pz-page .sp-hero h1{text-wrap:balance}
.pz-road__wtitle{flex-wrap:wrap;row-gap:2px}
.pz-road__wtitle b{white-space:nowrap}
.pz-panel .pz-stats{margin-top:14px}

/* =====================================================================
   SEO: оптимизация и продвижение (адрес /ru/seo/, 27.09.2026).
   Четыре части работы, пакеты с ценами двух рынков, сроки, пример отчёта.
   ===================================================================== */

/* ---------- SEO: четыре части (в тёмной панели) ---------- */
.pz-seo-parts{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:12px}
.pz-seo-part{display:flex;flex-direction:column;gap:10px;padding:22px;border:1px solid var(--pz-edge);border-radius:22px;background:rgba(255,255,255,.04)}
.pz-seo-part__top{display:flex;align-items:center;justify-content:space-between}
.pz-seo-part__ico{display:grid;place-items:center;width:44px;height:44px;border-radius:13px;background:rgba(249,115,22,.16);color:#fdba74}
.pz-seo-part__top small{color:#64748b;font-size:13px;font-weight:850;letter-spacing:.08em}
.pz-seo-part h3{margin:6px 0 0;color:#f8fafc;font-size:20px;font-weight:760;letter-spacing:-.02em}
.pz-seo-part>p{margin:0;color:#cbd5e1;font-size:14.5px;line-height:1.6}
.pz-seo-part__label{margin-top:auto;padding-top:14px;border-top:1px solid rgba(148,163,184,.14);color:#fb923c;font-size:10.5px;font-weight:850;letter-spacing:.1em;text-transform:uppercase}
.pz-seo-part ul{display:flex;flex-wrap:wrap;gap:6px;margin:0;padding:0;list-style:none}
.pz-seo-part li{padding:5px 10px;border-radius:999px;background:rgba(96,165,250,.12);color:#bfdbfe;font-size:12.5px;font-weight:650;line-height:1.3}
.pz-seo-ai{display:flex;align-items:center;gap:16px;margin-top:12px;padding:16px 20px;border:1px dashed rgba(251,146,60,.45);border-radius:18px;background:linear-gradient(120deg,rgba(249,115,22,.1),rgba(255,255,255,.02) 60%)}
.pz-seo-ai__ico{flex:none;display:grid;place-items:center;width:40px;height:40px;border-radius:12px;background:var(--pz-or);color:#fff}
.pz-seo-ai p{margin:0;color:#cbd5e1;font-size:14.5px;line-height:1.6}
.pz-seo-ai b{color:#f8fafc}

/* ---------- SEO: пакеты и цены двух рынков ---------- */
.pz-pk .pz-r-usa{display:none}
.pz-pk.is-usa .pz-r-cis{display:none}
.pz-pk.is-usa .pz-r-usa{display:inline}
.pz-pk__bar{display:flex;align-items:center;gap:12px 26px;flex-wrap:wrap;margin-bottom:18px}
.pz-pk__bar .pz-tabs{flex:none;margin:0;padding:4px;border:1px solid var(--pz-line);border-radius:999px;background:#fff}
.pz-pk__bar .pz-tabs button{border-color:transparent}
.pz-pk__bar>p{flex:1 1 360px;max-width:640px;margin:0;color:var(--pz-muted);font-size:13.5px;line-height:1.55}
.pz-pk__price{display:flex;align-items:baseline;gap:8px;flex-wrap:wrap}
.pz-pk__price strong{color:var(--pz-ink);font-size:38px;font-weight:830;letter-spacing:-.045em;line-height:1.05;white-space:nowrap}
.pz-pk__price>span{color:#94a3b8;font-size:14px;font-weight:600}

.pz-pk__once{display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:14px 40px;padding:30px;border:1px solid var(--pz-line);border-radius:26px;background:var(--pz-card,#fff);box-shadow:0 30px 60px -50px rgba(15,23,42,.35)}
.pz-pk__once-main{display:flex;flex-direction:column;align-items:flex-start;gap:12px}
.pz-pk__once h3{margin:0;color:var(--pz-ink);font-size:26px;font-weight:800;letter-spacing:-.03em}
.pz-pk__once-main>p{margin:0;color:var(--pz-muted);font-size:15px;line-height:1.6}
.pz-pk__once-main .sp-btn{margin-top:4px}
.pz-pk__once-list{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:12px 22px;align-content:center;margin:0;padding:0;list-style:none}
.pz-pk__once-list li{position:relative;padding-left:28px;color:#334155;font-size:14.5px;line-height:1.45}
.pz-pk__once-list li:before{content:"✓";position:absolute;left:0;top:0;display:grid;place-items:center;width:19px;height:19px;border-radius:50%;background:#dcfce7;color:#15803d;font-size:10px;font-weight:900}
.pz-pk__audit{grid-column:1/-1;display:flex;align-items:center;justify-content:space-between;gap:10px 18px;flex-wrap:wrap;margin:6px 0 0;padding:14px 18px;border-radius:16px;background:#fff7ed;color:#7c2d12;font-size:14px;line-height:1.55}
.pz-pk__audit b{color:#c2410c;font-weight:850}
.pz-pk__audit a{flex:none;color:#c2410c;font-weight:800;text-decoration:none;border-bottom:2px solid #fdba74}
.pz-pk__audit a:hover{border-color:var(--pz-or)}

.pz-pk__tiers{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:16px;align-items:stretch;margin-top:16px}
.pz-pk__tier{display:flex;flex-direction:column;gap:12px;padding:26px 24px;border:1px solid var(--pz-line);border-radius:26px;background:var(--pz-card,#fff);color:var(--pz-ink)}
.pz-pk__tier.is-best{border-color:#0f172a;background:#0f172a;color:#f8fafc;box-shadow:0 40px 80px -50px rgba(15,23,42,.8)}
.pz-pk__top{display:flex;align-items:center;justify-content:space-between;gap:10px;min-height:26px}
.pz-pk__top small{color:var(--pz-muted);font-size:11px;font-weight:850;letter-spacing:.1em;text-transform:uppercase}
.pz-pk__top em{padding:5px 11px;border-radius:999px;background:var(--pz-or);color:#fff;font-size:11px;font-style:normal;font-weight:850;letter-spacing:.06em;text-transform:uppercase}
.pz-pk__tier h3{margin:0;font-size:28px;font-weight:800;letter-spacing:-.035em}
.pz-pk__for{min-height:3.2em;margin:0;color:var(--pz-muted);font-size:14px;line-height:1.6}
.pz-pk__tier.is-best .pz-pk__top small,.pz-pk__tier.is-best .pz-pk__for{color:#aeb9c8}
.pz-pk__tier.is-best .pz-pk__price strong{color:#fff}
.pz-pk__nums{display:grid;grid-template-columns:1fr 1fr;gap:10px}
.pz-pk__nums div{display:flex;flex-direction:column;justify-content:space-between;padding:12px 14px;border-radius:14px;background:#fff7ed}
.pz-pk__tier.is-best .pz-pk__nums div{background:rgba(255,255,255,.06)}
.pz-pk__nums small{display:block;color:var(--pz-muted);font-size:10.5px;font-weight:800;letter-spacing:.07em;text-transform:uppercase}
.pz-pk__tier.is-best .pz-pk__nums small{color:#94a3b8}
.pz-pk__nums b{display:block;margin-top:5px;color:#ea580c;font-size:30px;font-weight:830;letter-spacing:-.03em;line-height:1}
.pz-pk__tier.is-best .pz-pk__nums b{color:#fdba74}
.pz-pk__rows{display:grid;margin:0 0 6px}
.pz-pk__rows div{display:grid;grid-template-columns:88px minmax(0,1fr);gap:10px;padding:10px 0;border-top:1px solid #f1e8de;font-size:14px;line-height:1.45}
.pz-pk__tier.is-best .pz-pk__rows div{border-color:rgba(148,163,184,.16)}
.pz-pk__rows dt{color:var(--pz-muted)}
.pz-pk__rows dd{margin:0;color:#334155;font-weight:650}
.pz-pk__tier.is-best .pz-pk__rows dt{color:#94a3b8}
.pz-pk__tier.is-best .pz-pk__rows dd{color:#e2e8f0}
.pz-pk__tier.is-best .pz-plan__btn{border-color:transparent;background:linear-gradient(135deg,#f97316,#ea580c);color:#fff;box-shadow:0 18px 36px -18px rgba(249,115,22,.9)}
.pz-pk__notes{display:grid;grid-template-columns:1fr 1fr;gap:12px;margin-top:16px}
.pz-pk__notes p{margin:0;padding:14px 18px;border:1px dashed #efd9c4;border-radius:14px;color:var(--pz-muted);font-size:13.5px;line-height:1.6}
.pz-pk__notes b{color:var(--pz-ink)}

/* ---------- SEO: сроки (тёмная секция) ---------- */
.pz-tl__chart{position:relative;height:150px;margin-bottom:10px}
.pz-tl__chart svg{position:absolute;inset:0;width:100%;height:100%;overflow:visible}
.pz-tl__area{fill:url(#pz-tl-fill)}
.pz-tl__line{fill:none;stroke:#fb923c;stroke-width:3;stroke-linecap:round;vector-effect:non-scaling-stroke;filter:drop-shadow(0 0 8px rgba(249,115,22,.55))}
.pz-tl__axis{position:absolute;left:0;top:0;color:#7c8aa0;font-size:11px;font-weight:850;letter-spacing:.08em;text-transform:uppercase}
.pz-tl__dot{position:absolute;z-index:1;width:16px;height:16px;margin:-8px 0 0 -8px;border:3px solid #fb923c;border-radius:50%;background:#0b1322;box-shadow:0 0 0 6px rgba(249,115,22,.16)}
.pz-tl__dot:after{content:"";position:absolute;left:50%;top:13px;height:calc((1 - var(--y)) * 150px + 2px);border-left:1px dashed rgba(251,146,60,.45)}
.pz-tl__list{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:14px;margin:0;padding:0;list-style:none}
.pz-tl__list li{display:flex;flex-direction:column;gap:10px;padding:20px;border:1px solid var(--pz-edge);border-radius:20px;background:rgba(255,255,255,.04)}
.pz-tl__when{align-self:flex-start;padding:4px 10px;border-radius:999px;background:rgba(249,115,22,.16);color:#fdba74;font-size:11.5px;font-weight:850;letter-spacing:.06em;text-transform:uppercase}
.pz-tl__list h3{margin:0;color:#f8fafc;font-size:18px;font-weight:760;letter-spacing:-.02em}
.pz-tl__list p{margin:0;color:#aeb9c8;font-size:14px;line-height:1.6}
.pz-tl__list .pz-tl__see{margin-top:auto;padding:10px 12px;border-radius:12px;background:rgba(52,211,153,.08);color:#d1fae5;font-size:13.5px;line-height:1.45}
.pz-tl__see small{display:block;margin-bottom:3px;color:#6ee7b7;font-size:10.5px;font-weight:850;letter-spacing:.08em;text-transform:uppercase}

/* ---------- SEO: пример отчёта (тёмная карточка на светлом фоне) ---------- */
.pz-seo-dash{background:#0d1627}
.pz-seo-q{padding:22px}
.pz-seo-q__row{display:grid;grid-template-columns:minmax(0,2.2fr) minmax(0,.7fr) minmax(0,.7fr) minmax(0,.6fr);gap:10px;align-items:center;padding:11px 0;border-top:1px solid rgba(148,163,184,.1);color:#e2e8f0;font-size:14px}
.pz-seo-q__row.is-head{border-top:0;color:#7c8aa0;font-size:11px;font-weight:850;letter-spacing:.07em;text-transform:uppercase}
.pz-seo-q__row b{color:#f8fafc;font-size:15px}
.pz-seo-q__row em{padding:3px 9px;border-radius:999px;background:rgba(52,211,153,.14);color:#6ee7b7;font-size:12px;font-style:normal;font-weight:800;white-space:nowrap}
.pz-seo-next{display:flex;align-items:center;gap:10px 16px;flex-wrap:wrap;padding:16px 22px;border-top:1px solid var(--pz-edge);background:rgba(255,255,255,.02)}
.pz-seo-next small{color:#fb923c;font-size:11px;font-weight:850;letter-spacing:.1em;text-transform:uppercase}
.pz-seo-next ul{display:flex;flex-wrap:wrap;gap:8px;margin:0;padding:0;list-style:none}
.pz-seo-next li{padding:6px 12px;border:1px solid var(--pz-edge);border-radius:999px;color:#cbd5e1;font-size:13px}

/* ---------- SEO: адаптив ---------- */
@media(max-width:1040px){
  .pz-seo-parts,.pz-tl__list{grid-template-columns:repeat(2,minmax(0,1fr))}
  .pz-tl__chart{display:none}
  .pz-pk__once{grid-template-columns:1fr;gap:18px}
}
@media(max-width:900px){
  .pz-pk__tiers,.pz-pk__notes{grid-template-columns:1fr}
  .pz-pk__for{min-height:0}
}
@media(max-width:620px){
  .pz-seo-parts,.pz-tl__list,.pz-pk__once-list{grid-template-columns:1fr}
  .pz-seo-part,.pz-tl__list li{padding:18px}
  .pz-seo-ai{align-items:flex-start;padding:14px 16px}
  .pz-pk__bar .pz-tabs{width:100%}
  .pz-pk__bar .pz-tabs button{flex:1;padding-inline:10px}
  .pz-pk__once,.pz-pk__tier{padding:24px 20px}
  .pz-pk__price strong{font-size:32px}
  .pz-seo-q{padding:18px 16px}
  .pz-seo-q__row{grid-template-columns:minmax(0,1.7fr) minmax(0,.6fr) minmax(0,.7fr) minmax(0,.5fr);gap:8px;font-size:13px}
  .pz-seo-q__row.is-head{font-size:9px;letter-spacing:.02em}
  .pz-seo-next{padding:14px 16px}
}